Citations refer to the original publication, not to a Scieee localized version.
Mendia, J. M. V., & Flores-Cuautle, J. J. A. (2022). Toward customer hyper-personalization experience — A data-driven approach. Cogent Business & Management, 9(1), 1–16. https://doi.org/10.1080/23311975.2022.2041384
Mendia, J. M. Valdez, and J. J. A. Flores-Cuautle. “Toward customer hyper-personalization experience — A data-driven approach.” Cogent Business & Management, vol. 9, no. 1, 2022, pp. 1–16. https://doi.org/10.1080/23311975.2022.2041384.
Mendia, J. M. Valdez, and J. J. A. Flores-Cuautle. “Toward customer hyper-personalization experience — A data-driven approach.” Cogent Business & Management 9, no. 1 (2022): 1–16. https://doi.org/10.1080/23311975.2022.2041384.
Mendia, J. M. V. and Flores-Cuautle, J. J. A. (2022) ‘Toward customer hyper-personalization experience — A data-driven approach’, Cogent Business & Management, 9(1), pp. 1–16. Available at: https://doi.org/10.1080/23311975.2022.2041384.
J. M. V. Mendia and J. J. A. Flores-Cuautle, “Toward customer hyper-personalization experience — A data-driven approach,” Cogent Business & Management, vol. 9, no. 1, pp. 1–16, 2022, doi: 10.1080/23311975.2022.2041384.
@article{mendia2022toward,
author = {Mendia, J. M. Valdez and Flores-Cuautle, J. J. A.},
title = {Toward customer hyper-personalization experience — A data-driven approach},
journal = {Cogent Business \& Management},
year = {2022},
volume = {9},
number = {1},
pages = {1--16},
publisher = {Abingdon: Taylor \& Francis},
doi = {10.1080/23311975.2022.2041384},
url = {https://doi.org/10.1080/23311975.2022.2041384}
}
