Citations refer to the original publication, not to a Scieee localized version.
Thoa, N. K., & Cuong, D. T. (2024). The impact of brand experience on eWOM: Brand love and brand loyalty as mediators in consumer electronics. Seoul: People & Global Business Association (P&GBA). https://doi.org/10.17549/gbfr.2024.29.5.176
Thoa, Nguyen Kim, and Dam Tri Cuong. The impact of brand experience on eWOM: Brand love and brand loyalty as mediators in consumer electronics. Seoul: People & Global Business Association (P&GBA), 2024. https://doi.org/10.17549/gbfr.2024.29.5.176.
Thoa, Nguyen Kim, and Dam Tri Cuong. The impact of brand experience on eWOM: Brand love and brand loyalty as mediators in consumer electronics. Seoul: People & Global Business Association (P&GBA), 2024. https://doi.org/10.17549/gbfr.2024.29.5.176.
Thoa, N. K. and Cuong, D. T. (2024) The impact of brand experience on eWOM: Brand love and brand loyalty as mediators in consumer electronics. Seoul: People & Global Business Association (P&GBA). Available at: https://doi.org/10.17549/gbfr.2024.29.5.176.
N. K. Thoa and D. T. Cuong, “The impact of brand experience on eWOM: Brand love and brand loyalty as mediators in consumer electronics,” Seoul: People & Global Business Association (P&GBA), 2024, doi: 10.17549/gbfr.2024.29.5.176.
@misc{thoa2024impact,
author = {Thoa, Nguyen Kim and Cuong, Dam Tri},
title = {The impact of brand experience on eWOM: Brand love and brand loyalty as mediators in consumer electronics},
year = {2024},
publisher = {Seoul: People \& Global Business Association (P\&GBA)},
doi = {10.17549/gbfr.2024.29.5.176},
url = {https://doi.org/10.17549/gbfr.2024.29.5.176}
}
The source metadata has no journal, volume or pages. Add them from the original publication if your citation needs them.
