Citations refer to the original publication, not to a Scieee localized version.
Martínez Torres, M. D. R., Rodriguez-Piñero Royo, F., & Toral, S. L. (2015). Customer preferences versus managerial decision-making in open innovation communities: the case of Starbucks. https://doi.org/10.1080/09537325.2015.1061121
Martínez Torres, María del Rocío, et al. Customer preferences versus managerial decision-making in open innovation communities: the case of Starbucks. 2015. https://doi.org/10.1080/09537325.2015.1061121.
Martínez Torres, María del Rocío, Francisco Rodriguez-Piñero Royo, and S. L. Toral. Customer preferences versus managerial decision-making in open innovation communities: the case of Starbucks. 2015. https://doi.org/10.1080/09537325.2015.1061121.
Martínez Torres, M. D. R., Rodriguez-Piñero Royo, F. and Toral, S. L. (2015) Customer preferences versus managerial decision-making in open innovation communities: the case of Starbucks. Available at: https://doi.org/10.1080/09537325.2015.1061121.
M. D. R. Martínez Torres, F. Rodriguez-Piñero Royo, and S. L. Toral, “Customer preferences versus managerial decision-making in open innovation communities: the case of Starbucks,” 2015, doi: 10.1080/09537325.2015.1061121.
@misc{martineztorres2015customer,
author = {Martínez Torres, María del Rocío and Rodriguez-Piñero Royo, Francisco and Toral, S. L.},
title = {Customer preferences versus managerial decision-making in open innovation communities: the case of Starbucks},
year = {2015},
doi = {10.1080/09537325.2015.1061121},
url = {https://doi.org/10.1080/09537325.2015.1061121}
}
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