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Innovation of the production process of engineering companies in relation to business portfolio

Abstract

The paper is aimed at the innovation process in the context of the business portfolio of micro-enterprises. This type of companies is typical of and prevalent in the southern region of the Czech Republic, and the presented conclusions have general validity. A newly developed method of assessing the innovative technological potential of enterprises called "Business technology assessment system" (BTAS), with the contribution of "Criteria analysis of systems". The research answers the question, what economic efficiency can innovations in the production process bring to SMEs dealing with custom manufacturing in the engineering sector. Technological backwardness including corporate infrastructure was proven. Companies compensate for this shortcoming by an increased focus on satisfying customer needs and a high degree of flexibility and innovation in production. From the point of view of production processes, there is a high degree of interconnectedness between individual operations and sub-processes. The business portfolio of most of these companies is disproportionately broad, and this is reflected in the negative findings in terms of the disproportionate number of methods and technologies that these companies possess, but do not fully utilize. Such behaviour of the companies can be explained by the absence of active creation and updating of business strategy. The economic evaluation of the innovative process (BTAS) proved that the very implementation of innovations did not lead to a major increase in the profit margin. The situation was different when evaluating the benefits of the digitization process, which brought an increase in sales and corporate margins. A completely new finding has been demonstrated, i.e., if a company has unused equipment which brings opportunity costs as well, it is possible to create space for innovation by removing it, and at the same time the sale of equipment can be a significant financial contributor to innovation.

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Innovation of the production process of engineering companies in relation to business portfolio

Author: Talíř, Milan; Straková, Jarmila
Publisher: Entrepreneurship and Sustainability Center
Year: 2023
DOI: 10.9770/jesi.2023.10.4(8
Source: https://dspace.vut.cz/bitstreams/42b18a26-6e55-4045-9064-e806032c4b93/download
ENTREPRENEURSHIP AND SUSTAINABILITY ISSUES
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Publishe
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INNOVATION OF THE PRODUCTION PROCESS OF ENGINEERING COMPANIES IN RELATION
TO BUSINESS PORTFOLIO
*
Milan Talíř ¹*, Ja mila S ako á ²
1 B no Uni e si y o Technology Facul y, Ins i u e o Managemen , Kolejní 2906/4, B no, 612 00, Czech Republic)
2 Ins i u e o Technology and Business in Ceske Budejo ice, Ok užní 517, 370 01 České Budějo ice
E-mails:1* 252620@ u b .cz (Co esponding au ho ); 2 [email p o ec ed].cz
Recei ed 18 Janua y 2023; accep ed 8 May 2023; published 30 June 2023
Abs ac . The pape is aimed a he inno a ion p ocess in he con ex o he business po olio o mic o-en e p ises. This ype o companies
is ypical o and p e alen in he sou he n egion o he Czech Republic, and he p esen ed conclusions ha e gene al alidi y. A newly
de eloped me hod o assessing he inno a i e echnological po en ial o en e p ises called "Business echnology assessmen sys em"
(BTAS), wi h he con ibu ion o "C i e ia analysis o sys ems". The esea ch answe s he ques ion, wha economic e iciency can
inno a ions in he p oduc ion p ocess b ing o SMEs dealing wi h cus om manu ac u ing in he enginee ing sec o . Technological
backwa dness including co po a e in as uc u e was p o en. Companies compensa e o his sho coming by an inc eased ocus on
sa is ying cus ome needs and a high deg ee o lexibili y and inno a ion in p oduc ion. F om he poin o iew o p oduc ion p ocesses,
he e is a high deg ee o in e connec edness be ween indi idual ope a ions and sub-p ocesses. The business po olio o mos o hese
companies is disp opo iona ely b oad, and his is e lec ed in he nega i e indings in e ms o he disp opo iona e numbe o me hods and
echnologies ha hese companies possess, bu do no ully u ilize. Such beha iou o he companies can be explained by he absence o
ac i e c ea ion and upda ing o business s a egy. The economic e alua ion o he inno a i e p ocess (BTAS) p o ed ha he e y
implemen a ion o inno a ions did no lead o a majo inc ease in he p o i ma gin. The si ua ion was di e en when e alua ing he
bene i s o he digi iza ion p ocess, which b ough an inc ease in sales and co po a e ma gins. A comple ely new inding has been
demons a ed, i.e., i a company has unused equipmen which b ings oppo uni y cos s as well, i is possible o c ea e space o inno a ion
by emo ing i , and a he same ime he sale o equipmen can be a signi ican inancial con ibu o o inno a ion.
Keywo ds: s a egic managemen ; inno a ion, indus y; p oduc ion p ocess; BTAS.
Re e ence o his pape should be made as ollows: Talíř, M., S ako á, J. 2023. Inno a ion o he p oduc ion p ocess o enginee ing
companies in ela ion o business po olio. En ep eneu ship and Sus ainabili y Issues, 10(4), 118-134.
h p://doi.o g/10.9770/jesi.2023.10.4(8)
JEL Classi ica ions: M11, M21, O14
Addi ional disciplines: in o ma ion and communica ion, in o ma ics. cons uc ion enginee ing
*
This pape has been p epa ed as a pa o in e nal esea ch compe i ion a he depa men o managemen o 2022
en i led: “A new app oach in he gene a ion o co po a e (business) s a egy based on he pa ame e iza ion o business
p ocesses“. PID: IVSUPS004.
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1. In oduc ion
Companies a e cons an ly in e ac ing wi h he en i onmen in which hey ope a e. They a e exposed o s imuli
ha equi e hei immedia e eac ions. One way o espond o hese s imuli is inno a ion. The a ea in which
companies can imp o e is speci ic o each business wi h espec o i s size, ocus and capaci y capabili ies. I is
possible o imp o e p oduc s (p oduc s, se ices), p ocesses (e.g. p oduc ion p ocess by changing p oduc ion
echnology), logis ics (ma e ial low) o a eas in he o ganiza ion and managemen o he company (choice o
s a egy, change o o ganiza ional s uc u e, choice o in o ma ion ool such as in e nal so wa e - low o
in o ma ion, so skills o manage s, e c.). Al hough nowadays companies a e allowed o o e a ange o
accompanying se ices, he mos impo an hings o cus ome s in he enginee ing indus y s ill emain quali y,
p ice and ime o implemen a ion. This iple impe a i e c ea es cons an compe i i e p essu e and ep esen s an
oppo uni y o be e p epa ed compe i o s. G owing compe i ion o ces companies o cons an ly inno a e and
hus espond o dynamic changes aking place especially in he ex e nal business en i onmen . Some companies
ace his p essu e wi hou p oblems, o he s, less inancially s ong and compe i i e ones, may succumb o his
inc easing p essu e. Fo companies o be compe i i e and achie e excep ional pe o mance, i is essen ial o ha e
a "good" s a egy and a ailo ed alue chain. The issue o he inno a ion po en ial o small and medium-sized
enginee ing en e p ises (SMEs) will be deal wi h, wi h a ocus on he p oduc ion p ocess, i s inno a ion, and in
connec ion wi h he business po olio o hese companies. In o de o achie e he se goal, esea ch ques ions
we e o mula ed. They aim o de e mine he economic e iciency associa ed wi h he inno a ion o he p oduc ion
p ocess and o ind wha economic bene i is gene a ed om he in oduc ion o digi iza ion in o he p oduc ion
p ocess. Following he esea ch ques ions, he s udy cap u es a iew o he business en i onmen and aspec s
ela ed o he inno a ions o bo h he p oduc ion p ocess and he business po olio h ough he p ism o he
company. The e o e, he aim o he pape will be o iden i y and e alua e he inno a ion po en ial o small and
medium-sized enginee ing en e p ises wi h a ocus on he p oduc ion p ocess wi h ega d o hei business
po olio. Based on he aim o his s udy, he ollowing esea ch ques ions we e o mula ed:
RQ1: Wha economic e iciency can inno a ions in he p oduc ion p ocess b ing o SMEs dealing wi h cus om
manu ac u ing in he enginee ing sec o .
RQ2: Wha economic bene i does he in oduc ion o digi iza ion in o he p oduc ion p ocess gene a e in SMEs
dealing wi h cus om manu ac u ing in he enginee ing sec o .
2. Theo e ical backg ound
Wi h he beginning o he 21s cen u y, issues o e iciency, s abili y and g ow h a e coming o he o e in he
co po a e sphe e, including SMEs. The e a e a lo o inancial echniques and indica o s ha add ess his issue in
his se ing (Ho ák e al., 2020). G owing supply is a key elemen o oday's ma ke , which implies ha supply
equen ly su passes demand in many a eas. As a esul , i ms con on in ense compe i ion in hei daily
ope a ions (Kollmann and Dob o ič, 2022; Sol es & Ga u o a, 2015). This end is e lec ed in he wo ks o bo h
domes ic and o eign au ho s (Heekyung, 2015; Ci elek e . al. 2020; K ajcik, 2021). One o he main ools o
ul il he abo e-men ioned goals is o ensu e pe manen and e ec i e inno a ion o business p ocesses (K ugman,
Obs eld and Meli z, 2015; Heekyung, 2015). In gene al, he inno a ion p ocess can be ancho ed in he business
en i onmen in wo le els. The i s can be cha ac e ized as an ope a ion-p ocess a ea, he second is a
managemen and o ganiza ional a ea. Despi e ex ensi e esea ch on inno a ion pe o mance ela ionships,
p e ious s udies ha e ocused mainly on echnological inno a ion, lea ing he e ec s o o ganiza ional
inno a ion ela i ely unexplo ed (Aza a Ciabuschi, 2017; Al-Omoush e al., 2022; Ska e and Po ada Rochon,
2022). I is always necessa y o look a inno a ions no only om he poin o iew o wha hey essen ially ela e
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o, bu i is also impo an o pe cei e he links o he o e all business sys em (S e nad e al., 2019; Owalla e al.,
2021). Acco ding o Ghezzi e al. (2020) inno a ion begins wi h he disco e y o p oblems and he sea ch o
inno a ion oppo uni ies h ough he acquisi ion and classi ica ion o knowledge. The au ho s s a e ha based on
his knowledge, companies subsequen ly de e mine he di ec ion, goal and app oach o inno a ion. In he con ex
o unp edic able changes (e.g., he Co id-19 pandemic), no only cus ome beha iou changes (see Sagapo a and
Dušek, 2021; Dušek and Sagapo a, 2022; Konečný, Kos iuk and Ruschak, 2022; Pollák e al., 2022; Pollák e al.,
2021; Xiao e al., 2022; Wang e al., 2022; Ska e and Ribe io So iano, 2022), bu as Ash a i e al. (2019) also
s a e, only such companies ha a e inno a i e and a he same ime s a egically o ien ed and managed ha e
inc eased esis ance o c isis phenomena and a e looking o new ways o achie e pe manen economic p ospe i y.
The in oduc ion o a mechanism o egula e alua ion o he company's posi ion will make i possible o iden i y
po en ial p oblems in business ac i i y al eady in he ini ial s ages, which will allow he companies o de elop and
implemen a se o inno a i e measu es o sol e p oblems and o neu alize hem (Tyukh enko e al., 2021;
Phade m od, C owde and Wills, 2019). As epo ed by Wu e al. (2022), he company's human esou ces play an
i eplaceable ole in he inno a ion p ocess, and he applica ion o he p inciples o socially esponsible beha iou
is inc easingly ele an . Fo indus ial p oduc ion companies, especially SMEs, he business po olio and
dis ibu ion channels a e an essen ial p o-g ow h ac o . Fo oudi e al., (2022) claim ha co po a e s a egy and
he a ea o inno a ion p ocesses o m he de elopmen base o an en e p ise and posi i ely in luence he p ocess
o co po a e ma gin and building he co po a e image, including he co po a e b and. Webe and Müßig (2022)
s a e ha he company's business s a egy, he basis o which is he business po olio, is a de e mining ac o o
bo h he quan i y and quali y o in o ma ion om he pe spec i e o isk ac o s. Hen y e al., (2020) p esen he
concep o a company's abso p i e capaci y as he abili y o ecognize he alue o new ex e nal in o ma ion, o
adop i and use i o business pu poses, including changing he business po olio. Companies wi h an
inno a ion-o ien ed s a egy epo mo e abou hei isk ac o s han companies wi h a de ensi e e iciency-
o ien ed s a egy (Pu o e al., 2021; Sol es & Ga u o a, 2014; Ga u o a e al. 2016). Webe and Müßig (2022)
men ion ha business s a egy in luences co e age o majo isk opics and c ea es a amewo k o inno a ion
ac i i ies.
E ec i e inno a ions equi e aking in o accoun he sha ed alues o pa icipan s in inno a ion p ocesses,
whe eby alues a e unde s ood as subjec i e ideas abou wha is desi able (B eue and Luedeke-F eund, 2017).
To imp o e he quali y and e iciency o business p ocesses wi h a ocus on p oduc ion, Zuhai a and Ahmad
(2021) ecommend dis inguishing he p oduc ion p ocess i sel om he p ocess o seeking changes and om he
p ocess o e y change o he p oduc ion p ocess (Ližbě ino á e al., 2017). Con inuous p ocess imp o emen
begins wi h a desc ip ion o i s cu en s a e. This is ollowed by de e mina ion o moni o ed me ics, moni o ing
o p ocess ope a ion, measu emen o p ocess ope a ion. The inal poin is he design and implemen a ion o an
imp o emen , which is hen again a sou ce o new imp o emen s (Sjodin e al., 2020; Kljucniko , e . al., 2021).
In he case o business model inno a ions, Bocken, Nancy and Ge ad s (2020) and Podshi alo a and Alm shed
(2021) men ion ha business model inno a ions a e ex emely impo an , ye e y di icul o achie e. Ansha i
and Almunawa (2021) hypo hesize ha he e is a posi i e ela ionship be ween company digi al ecosys em
eadiness and SME adop ion o open inno a ions. The ou h indus ial e olu ion e e s o inno a ion and
ans o ma ion o p oduc ion p ocesses (Domanižo á, Janíčko á and Milicho ský, 2021). Veile e al. (2019) s a e
ha in o de o inno a e in he sense o he g adual implemen a ion o Indus y 4.0 elemen s, i is necessa y o
he o ganiza ional s uc u e o be cha ac e ized by a la hie a chy and decen alized decision-making, and agili y
needs o be suppo ed as well. A he same ime, he co po a e cul u e should be cha ac e ized by lexibili y,
openness, a willingness o lea n as well as en ep eneu ial spi i and a i udes. F ank e al. (2019) men ion a
g owing end in he inno a ion p ocess o se i iza ion. In oday's e a o high compe i ion, manu ac u ing
companies a e inc easingly o e ing impo an se ices as pa o hei p ocesses ha suppo cus ome
sa is ac ion wi h he p oduc i sel o he esul o he p e ious se ice. Se i iza ion includes, o example,
aining, main enance, o e haul o cus ome suppo . F ank e al. (2019) no e ha he e y change o p oduc ion
o ganiza ion owa ds he use o se i iza ion is a challenge. Sjodin e al. (2020) s a e ha in esponse o cus ome
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demands o e e be e p oduc s and se ices, and in esponse o p e en ing he cus ome s om lea ing o he
compe i ion, companies con inuously wo k o imp o e hei p ocesses using mu ual ha mony. Knowing he
p ocesses and documen ing he changes is essen ial o hei imp o emen (Sjodin e al., 2020; Ko shuno ,
Kabano and Cehla , 2020).
The e y ac i a ion o inno a ion p ocesses in companies la gely depends on he abili y o he companies o
de elop hei in ellec ual po en ial (Kasych e al., 2021; Komang e al., 2022; Belas e al. 2023). The au ho s s a e
ha , pa adoxically, his in ellec ual capi al is no su icien ly app ecia ed by companies. Hwang and Kim (2021)
ind ha he in oduc ion o new Indus y 4.0 echnologies inc eases he p oduc i i y o small and medium-sized
en e p ises. The au ho s epo ha adop ion o hese echnologies inc eases he e iciency o he manu ac u ing
p ocess by mo e han 26 % on a e age compa ed o companies ha do no implemen hese echnologies. A he
same ime, he au ho s see digi al ans o ma ion as a unique oppo uni y o inc ease he p oduc i i y o small and
medium-sized en e p ises. Howe e , Fe dous and Ikeda (2022) also ound ha , based on s uc u al modelling o
he inno a ion p ocess, i can be concluded ha he size o he company aises he p obabili y o i s in ol emen
in new- o- he-ma ke inno a ions. In ela ion o employees, Su o and Takeha a (2022) s a e ha non-mone a y
ewa ds ac independen ly and syne gis ically wi h mone a y ewa ds o enhance employee mo i a ion o
inno a e, he eby inc easing he company alue. Companies ha apply hese p inciples will con inue o be
conside ed legi ima e i hey a e pe cei ed as socially embedded no only ex e nally bu also in e nally (Wu e al.,
2022). A p o-g ow h-o ien ed company assumes he in e sec ion o ho izon al and e ical in eg a ion. While he
e ical leads o eal mode niza ion and inno a ion o business p ocesses, ho izon al in eg a ion has he ask o
ensu ing he connec ion o he company wi h educa ional and esea ch ins i u ions, which is he essence o an
e ec i e inno a ion p ocess. When ying o ind an answe o he ques ion o how a company can ancho he
ideas o con inuous inno a ion among he basic company componen s, i is possible o use he CIPF model, he
au ho o which is p o esso Milan Zelený. Zelený s a es ha CIPF has 4 necessa y and ully su icien
componen s: C (cus ome ), I (inno a ion), P (p ocess), F ( inance), (Zelený, 2021). A numbe o au ho s,
including he au ho s o his pape , ecommend s a ing o connec he alue chain ho izon ally in o de o
implemen he elemen s o Indus y 4.0. To op imize p ocesses ac oss he en i e alue chain, i is necessa y o
ensu e he exchange o da a om cus ome s o supplie s and ice e sa (Veile e al., 2019). In he con ex o
digi iza ion, Ansha i and Almunawa (2021) and K aj (2022) men ion ha SMEs should be p o ec ed o ensu e
hei su i al. Mülle , Buliga and Voig (2021) as well as Nagy, Zábojník and Valasko a (2022) men ion ha
many bene i s o Indus y 4.0 will become a ailable o small and medium-sized en e p ises only i hey no only
use Indus y 4.0 echnologies, bu also inno a e hei business models o business po olio based on he
oppo uni ies b ough by hese inno a i e echnologies. Fe nandez-Vidal e al. (2022) and Somme e . al (2022)
s a e ha companies in hei ans o ma ion p ima ily choose combina ions o small ans o ma ional inno a ion
s a egies o achie e hei la ge ans o ma ional goals.
3. Resea ch objec i e and me hodology
Desc ip i e analysis – his me hod aims o iden i y he de e minan s o inno a ion po en ial o en e p ises h ough
obse a ion, measu ing, and in e iews. The e will be de e mined he essence o he p oblem and i s limi a ions.
The ocus will be on analysing he causes and mo i a ion o a company o inno a e o no o inno a e i s
p ocesses. Fu he mo e, he p oduc ion p ocess and he ela ed p ocesses will be analysed wi h ega d o he
business po olio o a model company. The e will also be pe o med an analysis o he de e minan s in luencing
he inno a ion o a p oduc ion p ocess and business s a egy o he company.
C i e ia analysis o sys ems – ex ac ion o da a om he p oduc ion p ocess. I is a quali a i e e alua ion o da a
acco ding o p ede e mined c i e ia. The e alua ion will be ca ied ou by assigning alues -1, 0 and 1 o a gi en
i em being e alua ed based on whe he i mee s (1) o does no mee (-1) a gi en c i e ion, o whe he he
in o ma ion canno be con i med o e i ied (0). In he case o a ze o o nega i e alue, he gi en i em will be
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penalized in ac . Ano he c i e ion o he analysis is he signi icance o a gi en pa ame e o a gi en pu pose in
he o m o weigh coe icien . Weigh coe icien can be assigned he alues anging om 0.1 o1. Fo a clea
e alua ion, he esul o he analysis will be also g aphically ep esen ed.
Business echnology assessmen sys em – i is an assessmen sys em c ea ed by he au ho s. A ial e sion is in
MS Excel (see Table 1). The assessmen is ocused on he p opo ional use o echnology in a company in ela ion
o i s ull use, and i s possible a ac i eness o a cus ome . The p ac ical applica ion o his me hod consis s in
de e mining he deg ee o he company´s abili y o use his echnology, o i s possible use in u u e. The alues
assigned can ange om 0.1 o 1, whe e 0.1 co esponds o he minimum use o echnology. Value 1 hen e e s o
he maximum possible use o echnology which a gi en company is able o ensu e. The a ac i eness o he
echnology hen e lec s he cus ome ´s demand o he use o he gi en echnology. The possible alues ange
om 1 o 10 whe e 10 co esponds o he maximum demand o he gi en echnology.
Table 1. Gene al (me hodical) applica ion o he business echnology assessmen sys em (BTAS)
Sou ce: Au ho s
To ob ain ele an esul s, he alues we e symme ically di ided in o wo pa s. The e can hus be ou
al e na i e ou pu s: 1. To s op using he gi en echnology (usage < 0.55, a ac i eness < 5.5); 2. Conside u u e
elimina ion o inc ease in e es o Tu cus ome s o use he echnology (usage > 0.55, a ac i eness < 5.5); 3. To
de elop he echnology, s i e o i s inc eased usage, i.e., o inc ease machine hou ly a e, wo k wi h he ac i e
demand o a gi en se ice – ocus on echnology (usage < 0.55, a ac i eness >= 5.5); 4. To main ain and wo k
wi h he echnology wi hin he main ac i i y o he company ( a e g ow h) – ocus on echnology (usage > 0.55,
a ac i eness > 5.5).
Table 2. In e als o alues o making ecommenda ions in a gi en a ea
Sou ce: Au ho s

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The concu ence o cu en ecommenda ions wi h he u u e ones enables o o mula e he esul ing e alua ion. I
he e is a di e ence, change is ecommended, which can be e alua ed as ollows: ex emely nega i e, s ongly
nega i e, nega i e, posi i e, s ongly posi i e, ex emely posi i e. I shall be also no ed ha e en nega i e
e alua ion o a gi en echnology may open new inno a i e oppo uni ies o he company.
Economic analysis – economic analysis will be used o he inancial e alua ion o he inno a ions implemen ed.
Fo i s e alua ion, he a e age payback pe iod will be used, as s a ed by Kislinge o á (2007). A e age payback
pe iod indica es he ime in which he in es men should be paid o conside ing a e age cash lows a ising om
he implemen a ion o he in es men .
whe e: C0 is he capi al in es ed
⌀ CF is he a e age low o unds a ising om in es men o i s planned economic li e
By in e ing a e age payback pe iod in pe cen age, i is possible o ob ain a e age pe cen age e u n. The alue
indica es he a e age annual pe cen age e u n on he amoun in es ed.
A simpli ied o m o payback pe iod no including he discoun coe icien will be used because he discoun
coe icien is always di icul o de e mine p ecisely o a small enginee ing company. Mo eo e , he economic
analysis shall include a p ocess o e alua e he change in ma gin and olume o sales. This e alua ion will be
ca ied ou by means o he a io and pe cen age inc ease in gi en pa ame e s in ela ion o hei indi idual ini ial
alues.
4. Resul s and Discussion
Speci ics and uniqueness o he ans o ma ion p ocess
P io o he ac ual analysis o ela ionship be ween he company´s business po olio and he inno a ion p ocess,
he speci ics and uniqueness o he co po a e ans o ma ion p ocess we e iden i ied. Pa o he company´s
success is i s speci ic app oach o cus ome s and a well- unc ioning o de c ea ion p ocess (see Table 3) whe e
cus ome awa eness and accep ance o u u e echnological p ocess is decisi e o he p oduc ion p ocess and
p icing.
Table 3. Diag am o o de c ea ion p ocess in a company
Sou ce: Au ho s
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The s anda d p oduc ion p ocess akes place a poin 7 o poin 5. Gi en ha i is a unique mic o-en e p ise, a high
deg ee o in e dependence o indi idual ope a ions and subp ocesses ha e been iden i ied. This means ha
indi idual elemen s, such as logis ics, con ol, o cons uc ion design (i ca ied ou di ec ly a he wo kplace) a e
insepa able pa s o he p oduc ion p ocess.
Risks o ans o ma ion p ocess as a amewo k o inno a ion p ocess
In he con ex o he p oduc ion p ocesses, isks could be iden i ied ha a ec his p ocess. The mos signi ican
business isk is conside ed o be associa ed wi h he imp ope communica ion o in o ma ion. Wi hin he solu ion
p ocesses, he managemen o he company was p oposed o eplace manual in o ma ion eco ding wi h digi al
so wa e. Pa o he inno a ions in he model mic o-en e p ise was hus he implemen a ion o so wa e o o de
managemen and ex ac ion o da a om he p oduc ion p ocess. Wi hin he analysis o so wa e sui able o he
company, an ini ial lis o sys ems was compiled. The mapping o possible so wa e solu ions was p eceded by
de e mining 15 pa ame e s ha u he speci ied he sui abili y o he sys ems o hei possible implemen a ion in
he model company. The obse ed pa ame e s we e eco ding o de s, eco ding employee wo k on o de s,
eco ding o employee a endance, eco ding ma e ial consump ion in o de s, possibili y o da a expo and impo
( his is pa icula ly sui able o s ock and non-s ock i ems), in oicing op ions, p ice se ing o di e en hou ly
a es o employees and/o machines, basic inancial ools o e alua ion o cos and p o i abili y o o de s, he
possibili y o en o pu chase a licence (a pe manen licence), whe he suppo is p o ided and whe he i is ee,
possibili y o ob ain ha dwa e om he sys em supplie , and he possibili y o connec o o he sys ems h ough
API. Based on hese pa ame e s, he da a we e g aphically p ocessed (see G aph 1) o be able o clea ly assess he
sui abili y o a speci ic p oposed solu ion. The e alua ion was based on assigning alues -1, 0 and 1 o gi en
so wa e acco ding o whe he a gi e pa ame e mee s (1), does no mee (-1) he se c i e ia o whe he he
in o ma ion on he so wa e unc ion is no a ailable (0). This implies ha e en nega i e alues a e impo an o
he e alua ion. The e alua ion also included he weigh coe icien (0.1 - 1), which de e mines he signi icance o
indi idual obse ed c i e ia o he selec ed model company. He e, 1 indica es he highes weigh , while 0.1 he
lowes one. In he case o he mos obse ed pa ame e such as eco ding o de s, employee a endance, ma e ial
consump ion, and possibili y o da a expo and impo , he assigned weigh o hese unc ions was 1. When
compa ing he so wa e, he la es comme cial e sion wi h add-ons was conside ed, excep o he eMis sys em,
whe e add-ons go beyond he moni o ed a eas.
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Figu e 1. Resul s o compa a i e c i e ia analysis
Sou ce: Au ho s (assessed on he basis o publicly a ailable in o ma ion)
As seen om he abo e g aph, all sys ems can pe o m he unc ion o wo k eco ding. The only sys em ha
mee s all 6 weigh c i e ia is eMis . The second mos sui able sys em was “Zakázko ník”, which, unlike eMis ,
does no ha e he unc ion o da a impo , which ep esen s i s bigges ad an age o i s applica ion in he model
company. Fo implemen a ion, he eMis sys em was hus selec ed, as i enables nea ly 100% ansi ion o an
indus ial company om manual da a managemen o he digi al o m, and hus educes he necessa y
adminis a ion.
Solu ion o ha moniza ion o business po olio wi h business echnologies
As men ioned abo e, he company is cha ac e ized by a wide ange o p oduc ion echnologies and he
co esponding business po olio. This b ings along a isk o hei ull use, and i can hus be e y complica ed o
de e mine he bene i s o indi idual echnologies o he gi en company. Table 4 below shows he inpu alues,
ou pu ecommenda ions, and esul ing e alua ion on a ep esen a i e sample o echnologies in he model
company.
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Table 4. Technology e alua ion sys em in he model company ( ep esen a i e sample)
Sou ce: Au ho s
The able shows which echnologies we e ecommended o be phased ou om he business po olio (O he –
T uck li ).
Economic e alua ion o inno a ions in echnology
Economic e alua ion o he inno a ion p oposal o changes was ca ied ou in ela ion o he echnology
e alua ion sys em p oposed by esea che s o he implemen a ion o digi iza ion in he model company. Table 5
shows he balance o cos s o inno a ion and income om he sales o disca ded machines and s ock
Table 5. Balance o cos s o inno a ion and income om he sale o disca ded machine y and s ock
I em
P ice [CZK]
Cos s o implemen a ion o echnology changes (pu chase o machine y and so wa e)
517 550
Sale o s ock no ela ed o he new business po olio
-20 000
Sale o equipmen no ela ed o he new business po olio
-183 500
To al cos s [CZK]
314 050
Sou ce: Au ho s
The assessmen o e u n on in es men was pe o med using he a e age payback pe iod ( ) whe e he di e ence
be ween he annual amoun o labou cos sa ings a he same olume o p oduc ion and annual ixed cos s was
used as he cash low o in es men epaymen (CF):
Whe e: 81 328 CZK is he sum o he cons an annual cos sa ings a ising om implemen ed inno a ions.
15 000 CZK a e annual ixed cos s associa ed wi h inno a ion (cos s o machine y and equipmen
main enance)
The a e age pe cen age e u n ha indica es he pe cen age e u n in he model company esul ing om he
inno a ion implemen ed is de e mined as ollows:
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en i led: “A new app oach in he gene a ion o co po a e (business) s a egy based on he pa ame e iza ion o business
p ocesses“. PID: IVSUPS004.
Au ho Con ibu ions: Concep ualiza ion: Talíř, S ako á; me hodology: Talíř; da a analysis: Talíř, w i ing—o iginal d a
p epa a ion: Talíř, w i ing; e iew and edi ing: Talíř, S ako á; isualiza ion: Talíř. All au ho s ha e ead and ag eed o he
published e sion o he manusc ip .

ENTREPRENEURSHIP AND SUSTAINABILITY ISSUES
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Milan TALÍŘ is doc o al s uden a he Ins i u e o Managemen , Uni e si y o Technology Facul y in B no, Kolejní 2906/4,
612 00, B no (Czech Republic). Resea ch in e es s: S a egic Managemen and business s a egy.
ORCID ID: h ps://o cid.o g/0000-0002-6510-1297
Ja mila STRAKOVÁ, is he Associa e P o esso on he depa men o Co po a e s a egy, Ins i u e o Technology and
business in České Budějo ice, Ok užní 517/10, 37001 České Budějo ice (Czech Republic). Resea ch in e es s: S a egic and
alue managemen .
ORCID ID: h ps://o cid.o g/0000-0002-3048-3467
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