Funded by he Eu opean Union unde he G an Ag eemen 101091464. Views and opinions exp essed a e howe e
hose o he au ho (s) only and do no necessa ily e lec hose o he Eu opean Union o Eu opean Heal h and Digi al
Execu i e Agency (HaDEA). Nei he he Eu opean Union no he g an ing au ho i y can be held esponsible o hem.
Sus ainable su ace p o ec ion by glass-like
hyb id and bioma e ials coa ings
Deli e able D.5.2
Plan o he Dissemina ion and Exploi a ion
including Communica ion ac i i ies (PDEC)
Deli e able In o ma ion
Responsible pa ne :
AXIA Inno a ion
Wo k package No and
Ti le:
WP5
Measu es o maximise impac
Con ibu ing pa ne (s):
All pa ne s
Dissemina ion le el1:
PU
Type:
R- Documen , Repo
Due da e:
30/06/2023
Submission da e:
30/06/2023
Ve sion:
3
1
PU = PUBLIC ully open ((wa ning) au oma ically pos ed online on he P ojec Resul s pla o ms)
SEN = Sensi i e — limi ed unde he condi ions o he G an Ag eemen
EUCl = EU classi ied unde Decision 2015/444
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ac i i ies (PDEC)
P ojec P o ile
P og amme
Ho izon Eu ope
Call
HORIZON-CL4-2022-RESILIENCE-01
Topic
HORIZON-CL4-2022-RESILIENCE-01-23: Sa e and sus ainable by design
chemicals and ma e ials (RIA)
Numbe
101091464
Ac onym
BIO-SUSHY
Name
Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
S a Da e
1 Janua y 2023
Du a ion
48 mon hs
Type o ac ion
HORIZON Resea ch and Inno a ion Ac ions
G an ing au ho i y
Eu opean Heal h and Digi al Execu i e Agency
P ojec Coo dina o
MATERIA NOVA
Documen His o y
Ve sion
Da e
En i y
Rema ks
001
07/06/2023
AXIA
002
28/06/2023
AXIA
Commen s om MANO, Sikemia,
WoodKPlus, P o oQSAR, CNR, RESCOLL,
IFTH, 7P9
003
30/06/2023
AXIA
Final e sion
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ac i i ies (PDEC)
Publishable Summa y
This Deli e able D5.2 Plan o he Dissemina ion and Exploi a ion including Communica ion Ac i i ies
(PDEC) upda ed e sion in mon h 6, is he i s e iew PDEC o he BIO-SUSHY p ojec ini ially
included in he p oposal and la e as pa o he G an Ag eemen .
The Deli e able aims o p esen a comp ehensi e epo on he asks ca ied ou du ing he ini ial 6-
mon h pe iod and p esen s a egies o he Dissemina ion, Communica ion, and Exploi a ion o he
BIO-SUSHY p ojec .
A e highligh ing he Objec i es (Chap e 1) and In oduc ion (Chap e 2), Chap e 3 o he deli e able
ocuses on he pa ne s’ desc ip ion and includes a summa y o hei ole and hei expec a ion o
aluable ma u e esul s o be exploi ed a he end o he p ojec . Chap e 4 e e s o he
Dissemina ion and Communica ion Plan o e ec i ely sha e he p ojec objec i es, indings, and
ou comes. The plan includes ac ics and channels such as a p ojec websi e, social pla o ms,
newsle e s, p ess eleases, and e en s. The a ge audience comp ises esea che s, policymake s,
indus y p o essionals, and he gene al public. Key pe o mance indica o s and moni o ing p ocesses
a e in place o e alua e he success o he communica ion and dissemina ion ac i i ies. By
implemen ing his plan, BIO-SUSHY aims o maximise he impac and engagemen o i s esea ch
wi hin he ele an communi ies.
Nex , Chap e 5 de ines he Exploi a ion S a egy o he BIO-SUSHY inno a i e de elopmen s. I
ou lines he p oposed exploi a ion schedule and knowledge managemen s a egy owa ds he
po en ial ma ke en ance o he BIO-SUSHY inno a ions beyond he p ojec li e ime. I shapes he
upcoming iden i ica ion o he Key Exploi able Resul s (KERs) and ames he u u e business plan
s a egies o indus ial applica ions: ex iles, ood ays and cosme ic glass packaging. These
measu es will be de eloped unde e isions a mon hs M24 and M48, inco po a ing ma ke analysis,
pa en landscape, compe i ion, and isk analysis.
The aim o he PDEC is o maximize he adop ion o he p ojec esul s among di e se audiences and
in e es ed pa ies h ough a i - o -pu pose and app op ia e dissemina ion and exploi a ion s a egy.
The PDEC, a con inuous endea ou , is de eloped h ough he p ojec implemen a ion, wi h 3
impo an landma ks, ollowing he ini ial plan included in he p oposal and G an Ag eemen :
● D5.2 PDEC upda ed, a Mon h 6.
● D5.3 PDEC mid- e m, a Mon h 24.
● D5.4 PDEC inal, a Mon h 48.
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Table o Con en s
1. Objec i e ............................................................................................................................................. 11
2. In oduc ion ........................................................................................................................................ 12
2.1. BIO-SUSHY P ojec ..................................................................................................................... 12
2.2. BIO-SUSHY PDEC ....................................................................................................................... 12
3. BIO-SUSHY pa ne s........................................................................................................................... 14
3.1. Resea che s and Academia ...................................................................................................... 14
3.1.1. MATERIA NOVA .................................................................................................................. 14
3.1.2. CNR ..................................................................................................................................... 14
3.1.3. IFTH ..................................................................................................................................... 14
3.1.4. ITENE .................................................................................................................................. 15
3.1.5. UNIVLEEDS ......................................................................................................................... 15
3.1.6. Wood K Plus ....................................................................................................................... 15
3.1.7. ZSI ....................................................................................................................................... 16
3.2. Indus ial and end use s ........................................................................................................... 16
3.2.1. Ecozema ............................................................................................................................. 16
3.2.2. RESCOLL ............................................................................................................................. 16
3.2.3. SIKEMIA .............................................................................................................................. 17
3.3. Se ice p o ide s ....................................................................................................................... 17
3.3.1. Acumenis .......................................................................................................................... 17
3.3.2. AXIA ..................................................................................................................................... 17
3.3.3. P o oQSAR ......................................................................................................................... 18
3.3.4. 7P9 ...................................................................................................................................... 18
3.3.5. UNE ..................................................................................................................................... 18
3.4. The BIO-SUSHY Value Chain ..................................................................................................... 19
4. Communica ion and Dissemina ion Plan ........................................................................................ 20
4.1. De ini ion o Communica ion and Dissemina ion and signi icance in Ho izon Eu ope
p ojec s ................................................................................................................................................... 20
4.2. Communica ion and Dissemina ion esponsibili ies ............................................................. 21
4.3. Communica ion and Dissemina ion oadmap........................................................................ 22
4.4. Communica ion and Dissemina ion goals .............................................................................. 22
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4.5. Ta ge audience ......................................................................................................................... 23
4.6. Tac ics and channels o Communica ion and Dissemina ion .............................................. 24
4.6.1. Websi e ............................................................................................................................... 25
4.6.1.1. Blog a icles .................................................................................................................... 25
4.6.2. Social pla o ms ................................................................................................................. 27
4.6.3. Newsle e s ........................................................................................................................ 28
4.6.4. P ess eleases .................................................................................................................... 28
4.6.5. Publica ions........................................................................................................................ 29
4.6.6. E en s ................................................................................................................................. 30
4.7. Clus e ing ac i i ies ................................................................................................................... 32
4.8. Co po a e image and communica ion ools ........................................................................... 34
4.9. Key pe o mance indica o s (KPI)............................................................................................. 37
4.9.1. Communica ion ac i i ies ................................................................................................. 37
4.9.2. Dissemina ion ac i i ies .................................................................................................... 38
4.10. Moni o ing and imeline ........................................................................................................... 42
4.10.1. In e nal scheduling ............................................................................................................ 42
4.10.2. C&D o m ........................................................................................................................... 42
4.10.3. Websi e analy ics ............................................................................................................... 43
4.10.4. Social media me ics ......................................................................................................... 44
4.10.5. LinkedIn .............................................................................................................................. 45
4.10.6. Twi e ................................................................................................................................ 46
5. Exploi a ion Plan ................................................................................................................................ 48
5.1. Exploi a ion S a egy ................................................................................................................. 48
5.1.1. Exploi a ion Schedule........................................................................................................ 49
5.1.2. Po en ial Exploi a ion Rou es ........................................................................................... 50
5.1.3. Knowledge Managemen .................................................................................................. 51
5.2. Suppo o Pa ne s ................................................................................................................... 52
5.2.1. Impac singula i y in Ho izon Eu ope – In e nal Wo kshop........................................... 52
5.2.2. Exploi a ion and IPR In e nal Wo kshop – KERs iden i ica ion ...................................... 53
5.2.2.1. Wo kshop da a .............................................................................................................. 53
5.2.2.2. Wo kshop p og amme ................................................................................................. 53
5.3. BIO-SUSHY Impac ..................................................................................................................... 55
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5.3.1. BIO-SUSHY PESTLE ............................................................................................................ 59
5.3.2. BIO-SUSHY SWOT .............................................................................................................. 60
5.3.3. BIO-SUSHY Ma ke Analysis .............................................................................................. 62
5.3.4. Key Valuable Resul s ......................................................................................................... 63
5.4. BIO-SUSHY alida ions .............................................................................................................. 64
6. Conclusions ........................................................................................................................................ 66
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Lis o Figu es
Figu e 1: BIO-SUSHY p ojec alue chain ................................................................................................. 19
Figu e 2: Ho izon al and e ical EU emblem. ........................................................................................ 21
Figu e 3: O e iew o he C&D plan wi hin he p ojec li espan. .......................................................... 22
Figu e 4: Sc eensho o he "Dissemina ion Ma e ial" ab o he BIO-SUSHY websi e. ....................... 25
Figu e 5: Sc eensho o he Blog a icle sec ion o he websi e. ........................................................... 26
Figu e 6: Fi s BIO-SUSHY LinkedIn Newsle e . ..................................................................................... 28
Figu e 7: Fi s BIO-SUSHY p ess elease on Kick-o mee ing and in e nal wo kshop. ....................... 29
Figu e 8: The bene i s o Open Access (OA) o scien i ic pee - e iewed publica ions (sou ce
OpenAIRE.eu). ............................................................................................................................................ 30
Figu e 9: BIO-SUSHY lea le . ..................................................................................................................... 35
Figu e 10: Ex ac o he b ochu e. .......................................................................................................... 36
Figu e 11: Ex ac s o he p ojec 's p esen a ion pi ch. ......................................................................... 36
Figu e 12: Ex ac o he Google Fo m. .................................................................................................... 43
Figu e 13: Wo ld dis ibu ion o he numbe o use s o he BIO-SUSHY websi e (as o May 30, 2023).
.................................................................................................................................................................... 44
Figu e 14: To al imp essions and engagemen ends o he p ojec ’s LinkedIn page (pe iod
co e ed: 26 Janua y - 29 May 2023). ........................................................................................................ 46
Figu e 15: To al imp essions and engagemen ends o he Twi e page (pe iod co e ed: 1
Feb ua y - 31 May, 2023). ......................................................................................................................... 47
Figu e 16: Exploi a ion pilla s. .................................................................................................................. 48
Figu e 17: Goals o BIO-SUSHY Exploi a ion S a egy. ........................................................................... 49
Figu e 18: BIO-SUSHY Exploi a ion schedule planned. .......................................................................... 50
Figu e 19: P esen a ion o he Exploi a ion and IPR - KER Iden i ica ion in e nal wo kshop. ............ 51
Figu e 20: BIO-SUSHY Knowledge Managemen S a egy. .................................................................... 51
Figu e 21: Impac Singula i y in Ho izon Eu ope Wo kshop. ................................................................. 52
Figu e 22: Agenda o he Exploi a ion and IPR - KER Iden i ica ion wo kshop. .................................... 54
Figu e 23: Sc eensho o he Exploi a ion Wo kshop. ............................................................................ 54
Figu e 24: Topic Call expec ed ou comes. ............................................................................................... 56
Figu e 25: Clus e and des ina ion expec ed impac . ............................................................................. 58
Figu e 26: BIO-SUSHY PESTLE analysis. ................................................................................................... 60
Figu e 27: BIO-SUSHY SWOT analysis. ..................................................................................................... 61
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Lis o Tables
Table 1: Ta ge audiences, messages, and ools. ................................................................................... 23
Table 2: Lis o a ended e en s om he Conso ium (pe iod co e ed: Janua y 1 - June 15, 2023). 31
Table 3: BIO-SUSHY’s sis e p ojec s. ....................................................................................................... 32
Table 4: Lis o R&I ac i i ies ela ed o he Conso ium and he BIO-SUSHY p ojec . ........................ 32
Table 5: KPIs s a us o Communica ion ac i i ies. ................................................................................. 37
Table 6: KPIs s a us o dissemina ion ac i i ies. .................................................................................... 39
Table 7: To al websi e iews and op h ee main pages iews o he p ojec 's websi e. .................... 43
Table 8: T a ic sou ces o he p ojec 's websi e (as o May 30, 2023). ................................................. 44
Table 9: Main me ics o he p ojec 's LinkedIn page (pe iod co e ed: 26 Janua y - 29 May 2023). .. 45
Table 10: Main igu es o he p ojec 's Twi e page (pe iod co e ed: 1 Feb ua y - 31 May 2023). ... 46
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3.1.7. ZSI
ZSI, o he Cen e o Social Inno a ion, is an Aus ian esea ch
ins i u e ha ocusses on he social, economic, and ecological
aspec s o inno a ion.
ZSI will lead he wo k on he social accep ance dimension and
p o ide a socio echnical pe spec i e on embedding he no el
coa ing app oaches in cu en p ac ises.
3.2. Indus ial and end use s
The goal o indus ial and end use s in BIO-SUSHY is o alida e and imp o e p oduc s, p ocesses, o
se ices, hus gaining a compe i i e edge in he ma ke by adop ing hese ele an echnologies,
me hodologies, o solu ions ha align wi h hei speci ic needs. By inco po a ing hese indings in o
hei manu ac u ing ope a ions, p oduce s can imp o e he e iciency, quali y, sus ainabili y, and
inno a ion o hei p oduc s. The exploi a ion o esea ch esul s allows indus ial end use s o
emain a he o e on o hei espec i e indus ies, d i e echnological ad ancemen s, and add ess
ma ke demands e ec i ely. By ac i ely engaging in he exploi a ion p ocess, indus ial end use s
can capi alize on he alue c ea ed by esea ch and con ibu e o hei own g ow h and success. The
BIO-SUSHY alida ions in cellulosic ood packaging, glass cosme ic packaging and ex iles, in eg a e:
3.2.1. Ecozema
Ecozema is an I alian company ha specializes in sus ainable
household p oduc s.
Ecozema will de ine he equi emen s o he applica ion on cellulosic
ma e ials o ood packaging, pa icipa e in es ing he labo a o y-
applied p oduc s, and apply he selec ed coa ings a a pilo /indus ial
scale, which migh include he de elopmen o he applica ion
pa ame e s and checking compa ibili y wi h he mo o ming.
3.2.2. RESCOLL
RESCOLL is a p i a e echnology se ice company, which belongs o
APPLUS + Labo a o ies g oup, ha o e s indus ial esea ch
solu ions on coa ing and adhesi es and es ing o polyme ma e ials
o a wide ange o indus ies.
RESCOLL will de elop unc ional coa ings using sol-gel chemis y and
will un all he equi ed physico-chemical analysis o he de eloped
p oduc s. This coa ing de elopmen will be ocused on ex ile
applica ion.
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3.2.3. SIKEMIA
Sikemia is a F ench SME specialised in he ailo -made design,
syn hesis and scale-up o linke s, coupling agen s and unc ional
addi i es.
SIKEMIA will se up o ganic syn hesis ou es s a ing as much as
possible om biobased molecules o ob ain luo ine- ee
componen s, used by he o mula o s o BioSushy conso ium as
addi i es o p o ide wa e epellence, and imp o e cu ing a e o
adhesion.
3.3. Se ice p o ide s
This g oup includes he se ice p o ide s in he conso ium, hese a e he pa ne s o e ing a wide
ange o aluable se ices designed o mee he needs o indus ies and businesses. Companies can
bene i om access o p o essional expe ise, echnical suppo , and solu ions o enhance hei
ope a ional e iciency, p oduc i i y, and e ec i eness. Se ice p o ide s a e commi ed o deli e ing
high-quali y se ices, u ilising hei indus y knowledge, in as uc u e, and specialised skills.
3.3.1. Acumenis
AcumenIST is a SME egis e ed unde he Belgian Law, ha suppo s
bo h he p i a e and he public sec o wi h imely echnology-speci ic
expe ise ha enables i s clien s o d aw he maximum bene i s om
science- and echnology-based inno a ions, whils minimising and
managing hei po en ial isks.
AcumenIST, an a ilia ed o ganisa ion om MATERIA NOVA, aims a p o iding a sec e a ia o he
BIO-SUSHY Ex e nal Ad iso y Boa d, hough p o iding he EAB and he P ojec eam wi h a
collabo a ion pla o m. Addi ionally, suppo s he ep esen a ion o he BIO-SUSHY p ojec (and
dissemina ion o i s esul s) o policy-in o ming and -making commi ees (e.g. OECD WNT (Na ional
Coo dina o s Tes -Guidelines P og amme), NanoSa e y Clus e , and s eng hening o ep esen a ion
o he s anda disa ion communi y (i.e. IST, CEN, VAMAS).
3.3.2. AXIA
AXIA Inno a ion is a business consul ing company ha p o ides
se ices o Inno a ion Managemen , Technology T ans e as well as
Ma ke ing ools o companies and o ganiza ions, helping hem o
speed up he ma ke up ake o hei no el ou pu s. The goal o
consul ancy se ices is o p o ide expe guidance, ad ice, and
s a egic suppo o pa ne s in u ilising esea ch esul s o hei
speci ic needs and ambi ions.
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AXIA leads dissemina ion, communica ion, and exploi a ion ac i i ies o BIO-SUSHY o de elop a
s ong plan o he up ake o esul s, echnology ans e and business s a egies. AXIA´s specialized
expe ise will assis he pa ne s o na iga e challenges, mi iga ing isks, and op imising he
exploi a ion p ocess. Cus om solu ions will allow pa ne s o make in o med decisions, maximise he
alue o esea ch esul s, and achie e hei desi ed ou comes e ec i ely.
3.3.3. P o oQSAR
P o oQSAR is a company based in Valencia (Spain) ha de elops and
applies compu a ional me hods o e alua e he p ope ies o
chemicals, including hei physicochemical, biological and
(eco) oxicological e ec s; as well as wo ks in he op imiza ion o
molecules o e molecula modelling and o he compu a ional ools.
Compu a ional de elope se ices a e ocused on le e aging esea ch ou comes such as cu ing-
edge echnologies in o p ac ical solu ions based on in o ma ion echnologies. Thei p ima y goal is
o de elop and p o ide compu a ional ools, pla o ms, o se ices ha enable use s o ha ness he
bene i s o esea ch indings in hei own p ojec s o applica ions, hus, boos ing he po en ial
exploi a ion o esul s.
P o oQSAR will con ibu e o he c ea ion and popula ion o he BIO-SUSHY da alake and, also,
p o ide in-house QSAR models o p ope ies p edic ion o b idge he gap be ween complex esea ch
algo i hms and p ac ical implemen a ion.
3.3.4. 7P9
Se en Pas Nine d.o.o., Slo enia (7P9-SI) and i s a ilia ed pa ne
Se en Pas Nine GmbH, Ge many (7P9-DE) a e wo SMEs specialising
in da a s ewa dship and knowledge managemen solu ions o he
li e sciences indus y. Due o hei s ong collabo a ion and common
asks in BIO-SUSHY, hey will join ly be e e ed o 7P9 o he PDEC.
They s i e o make esea ch ou pu s accessible, use - iendly, and
scalable, empowe ing he p ojec o u ilise ad anced modelling and
simula ion capabili ies e ec i ely.
7P9 will p o ide expe ise in designing (me a)da a o ma s, da a wa ehouse de elopmen , and web
applica ion de elopmen complemen ed wi h a ge ed suppo o all da a p oducing and using
pa ne s (expe imen al and compu a ional) ia hei Da a Shephe ding se ice.
3.3.5. UNE
UNE (Na ional S anda diza ion Body o Spain) is a Na ional
S anda ds Body in Spain, esponsible o he s anda diza ion and
ce i ica ion in he Spanish ma ke . S anda diza ion o ganisa ions
wo k o de elop consensus-based echnical s anda ds ha ensu e
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in e ope abili y, compa ibili y, and quali y in p oduc s, p ocesses,
and se ices. These s anda ds p o ide a common amewo k o
indus y playe s o ollow, p omo ing ha monisa ion, inno a ion,
and ma ke g ow h.
UNE is esponsible o ad ice, managing, and de eloping all ac i i ies ela ed o s anda disa ion. UNE
also con ibu es o he success ul exploi a ion o esea ch esul s by p o iding clea guidelines,
p omo ing us , and os e ing a conduci e ecosys em o sa egua ding inno a ion and echnology
ans e .
3.4. The BIO-SUSHY Value Chain
The BIO-SUSHY pa ne s' alliance o he h ee no el bio-based coa ings de elopmen s is shown in
Figu e 1 BIO-SUSHY p ojec alue chain. F om modelling and compu a ional ools, o mula ion o
coa ings and de elopmen o addi i es, scaling up, cha ac e iza ion and s anda disa ion, and
alida ion in end-use cases, including social accep ance, SSbD assessmen , S-LCA and LCC and
communica ion, dissemina ion, and exploi a ion ac i i ies.
Figu e 1: BIO-SUSHY p ojec alue chain
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4. Communica ion and Dissemina ion Plan
Communica ion and dissemina ion (C&D) play a undamen al ole in e e y esea ch p ojec , as he
knowledge o aluable scien i ic esul s p oduced wi hin he p ojec can each and bene i iden i ied
a ge g oups and socie y.
This becomes especially impo an when a p ojec aims a eplacing ha m ul chemicals p esen in
almos e e y consume p oduc wi h an impac on he whole alue chain, as shown in Figu e 1.
A e in oducing some de ini ions, his chap e ou lines he goals, esponsibili ies, a ge audiences,
ac ics and channels used, Key Pe o mance Indica o s (KPIs), and he acking and moni o ing o he
C&D ac i i ies.
4.1. De ini ion o Communica ion and Dissemina ion and signi icance in
Ho izon Eu ope p ojec s
Al hough closely ela ed e ms, communica ion and dissemina ion e e o dis inc aspec s o which
i is essen ial o in oduce hei de ini ions ini ially.
Communica ion, compa ed o dissemina ion, is a b oade e m, and i in ol es he p omo ion o bo h
he ac ions and he esul s o he p ojec . On he o he hand, dissemina ion is mo e speci ic and
in ol es sha ing he esul s wi h use s.
As s a ed in he anno a ed g an ag eemen unde A icle 17 – Communica ion, Dissemina ion and
Visibili y (and Annex 5), i is obliga o y o acknowledge EU unding suppo using he app op ia e EU
emblem and he unding disclaime
2
: “Acknowledge EU unding in all communica ion, dissemina ion
and exploi a ion ac i i ies, as well as on all equipmen , in as uc u e and majo esul s inanced by
EU.”
Fu he mo e, acco ding o he conso ium ag eemen , any planned publica ion shall be p o ided o
he o he pa ne s a leas 15 days p io o he publica ion. I he e a e objec ions o he in ended
publica ion, hey mus be aised wi hin 30 calenda days a e ecei ing he no ice. Objec ions should
be made in w i ing and add essed o bo h he P ojec Coo dina o and he Pa y o Pa ies p oposing
he dissemina ion.
The EU acknowledgmen s and ex o be displayed a e he ollowing:
2
h ps://commission.eu opa.eu/ unding- ende s/managing-you -p ojec /communica ing-and- aising-eu-
isibili y_en
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
Figu e 2: Ho izon al and e ical EU emblem.
4.2. Communica ion and Dissemina ion esponsibili ies
Being AXIA Inno a ion he WP5 leade as well as leade in he Communica ion, Dissemina ion,
Exploi a ion, and Clus e ing asks, AXIA will be he main pa ne esponsible o he asks ela ed o
C&D analysis, s a egic planning, managemen , and moni o ing. AXIA is commi ed o p o iding he
BIO-SUSHY conso ium wi h hei bes expe ise and ools o maximize he impac o he p ojec as
much as possible.
On he o he hand, he BIO-SUSHY conso ium is expec ed o con ibu e o C&D ac i i ies,
especially a he planning and epo ing le el. Each pa ne is commi ed o he ollowing:
● Pa icipa e ac i ely in C&D ac i i ies and p omo e he BIO-SUSHY p ojec and i s ou comes.
● Facili a e access o BIO-SUSHY o open access jou nals, scien i ic esea ch socie ies, and
ne wo ks.
● Take ad an age o any oppo uni ies o publicly p esen he BIO-SUSHY p ojec and i s
noncon iden ial ou comes a scien i ic e en s, con e ences, o ums, es i als, and o he
simila e en s.
● Sugges media, scien i ic jou nals, and scien i ic e en s in hei coun y sui able o p omo ing
and dissemina ing he BIO-SUSHY p ojec and i s ou comes. They mus also ansla e gene al
p ess eleases p epa ed by he WP5 Leade in o hei na i e language and dis ibu e hem o
he media in hei coun y.
● Iden i y a con ac pe son wi hin hei o ganisa ion o pe iodically communica e wi h he C&D
leade , which will acili a e he ollowing:
o P o ide he necessa y in o ma ion be o e and a e C&D ac i i ies by pe iodically (i.e.,
mon hly) illing in he online sp eadshee o ack ac i i ies.
o Communica e wi h he WP5 Leade ega ding any C&D issues.
“Funded by he Eu opean Union unde G an Ag eemen 101091464. Views and opinion
exp essed a e howe e hose o he au ho (s) only and do no necessa ily e lec hose o he
Eu opean Union o he Eu opean Heal h and Digi al Execu i e Agency (HaDEA). Nei he he
Eu opean Union no he g an ing au ho i y can be held esponsible o hem.”
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
4.3. Communica ion and Dissemina ion oadmap
The C&D can be planned in he ollowing o de :
1. De ine he objec i es (see 4.4)
2. Iden i y he a ge audience (see 4.5)
3. Pick he igh ac ics o channels (see 4.6)
4. Es ablish key pe o mance indica o s (KPIs) (see 4.9)
5. Con inuously ack, moni o , and adjus o mee KPIs e ec i ely (see 4.10)
O e all, he C&D planning imeline can be seen in Figu e 3.
Figu e 3: O e iew o he C&D plan wi hin he p ojec li espan.
4.4. Communica ion and Dissemina ion goals
In he BIO-SUSHY p ojec , he objec i es o he C&D ac i i ies can be lis ed as ollows:
● Inc ease he p ojec ’s isibili y.
● P omo e he p ojec ’s goals and esul s including echnologies and me hods.
● Explain in an easy and unde s andable language he p ojec objec i es and opic.
● Inc ease awa eness o he e ec s o PFAS on he en i onmen and human heal h.
● Con ibu e o lowe PFAS-con aining p oduc consump ion o PFAS p oduc ion.
● Inc ease he accep ance o newly de eloped ma e ials and/o coa ings among cus ome s &
end-use s.
● Inc ease anspa ency and build us wi h po en ial and p ospec i e cus ome s & end-
use s.
● P omo e how HEU unding helps esea ch and inno a ion p og amme.
● A ac po en ial use s.
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
4.5. Ta ge audience
Ta ge audiences a e se in he GA. Howe e , among communica ion and dissemina ion, he a ge
audience migh be di e en .
In ac , in communica ion, he ul ima e goal is o inc ease he isibili y o he p ojec on a b oade
le el. Fo dissemina ion, he audiences can be mo e speci ic and e en p io i ised acco ding o he
pu pose o he dissemina ion measu e.
Table 1 summa ises he a ge audiences o BIO-SUSHY.
Table 1: Ta ge audiences, messages, and ools.
Ta ge audience and segmen a ion
Objec i e/Messages
Tools
Resea ch
o ganisa ions,
Academia
Sus ainabili y and
coa ing R&I
communi ies
● In o ma ion and knowledge
sha ing abou BIO-SUSHY
scien i ic and echnology
de elopmen .
● Alignmen o SSbD
indica o s and SSbD
concep s.
● Publica ions in
pee - e iewed
jou nals.
● Pos e s and/o
p esen a ions a
con e ences and
wo kshops
Rela ed ini ia i es
and p ojec s
Policy-in o ming,
Policy-making
Commi es and
Sa e y
Communi ies
Agency and
ce i ica ion bodies
● P omo e he use o PFAS-
ee p oduc s suppo ed by
ce i ica ion.
● Pa icipa ion and
p esen a ion o
esul s a e en s.
● Di ec con ac
(sending/email
p ojec
in o ma ion o
con ac pe sons).
● W i ing policy
b ie s and
pa icipa ing in
whi e pape s.
S anda disa ion
Technical
Commi ees and
Communi ies
● Dissemina ion o scien i ic
and echnical esul s.
● Rele an BIO-SUSHY
s anda disa ion and
ha monisa ion ac i i ies.
● Alignmen o SSbD
indica o s wi h cu en
policies
● Communica ion o p ojec
esul s o he OECD TG
commi ee and o he OECD
SIA-P ojec .
Regional and
na ional
o ganiza ions
● Sha ing BIO-SUSHY
ou comes wi h he EU
nanoma e ial modelling and
cha ac e iza ion
communi ies
Eu opean and
in e na ional
councils,
associa ions
NanoSa e y Clus e ,
US-EU communi ies
o esea ch (CoRs)
● Sha e BIO-SUSHY
en i onmen al, heal h, and
● Publica ions,
pa icipa ion in
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
CUSP clus e , in
mic o- and
nanoplas ics and
human heal h
sa e y bes p ac ices and
con ibu e o nanoma e ial
ad ance.
● P omo e BIO-SUSHY sa e
and human heal h esul s.
e en s, in i ed
s akeholde s o
BIO-SUSHY
e en s.
Indus y
Tex ile
● In o m and c ea e in e es
in he p ojec esul s.
● Use /cus ome o he BIO-
SUSHY pla o m & ool
(models, SSbD decision ool)
● P o ide aining.
● Special use-case suppo .
● E en s
● Sec o ial
publica ions
● E-newsle e
Packaging
Coa ings & Su aces
Nanoplas ics
Gene al public
Media
● Gene a e isibili y o BIO-
SUSHY.
● P o ide echnology and
ma ke in o ma ion.
● Websi e
● Social media
● P ess and
b oadcas
EU ci izens
Non-go e nmen
o ganiza ions
(NGOs)
● Engage and co-design
social-accep ance
s a egies.
● In ol e quad upole helix
ac o s.
● BIO-SUSHY media
channels.
● Social
engagemen
communi y
ac i i ies.
Ci il socie y
o ganiza ions (CSOs)
4.6. Tac ics and channels o Communica ion and Dissemina ion
To maximise he impac o he BIO-SUSHY p ojec , i is undamen al o no ely only on a single o
limi ed channel; ins ead, a di e se ange o C&D channels should be employed. By u ilising mul iple
channels, he isibili y and impac o he p ojec can be ampli ied. This mul ichannel app oach aims
o engage wi h a ious audiences e ec i ely and in ol es (bu is no limi ed o):
● The de elopmen o a p ojec websi e.
● An ac i e p esence on ele an social media pla o ms o engage wi h s akeholde s, sha e
p ojec upda es and os e dialogue.
● The c ea ion o p in able ma e ials o on-si e dis ibu ion o p o ide an o e iew o he
p ojec ’s goals and ac i i ies.
● C ea ing a pe iodic newsle e o sha e p ojec upda es, highligh s, upcoming e en s, e c.
● Run webina s o acili a e knowledge exchange and display he indings o he p ojec o a
a ge ed audience.
● The elease o concise and compelling p ess eleases o announce miles ones, majo p ojec
esul s and no ewo hy e en s.
● Pa icipa ion in ai s, con e ences, and o he e en s ela ed o he scope o he p ojec ,
p o iding oppo uni ies o di ec pa icipa ion and dissemina ion.
● The publica ion o scien i ic and echnical pape s in epu able jou nals and con e ences o
con ibu e o he academic and esea ch communi ies.
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
4.6.1. Websi e
The p ojec websi e is a ailable since M03 (Ma ch 2023) a he ollowing add ess: www.bio-sushy.eu,
i ep esen s he main poin o con ac wi h ex e nal s akeholde s o he BIO-SUSHY p ojec .
As desc ibed in deli e able D5.1, i was de eloped wi h an easy- o-na iga e concep , able o each a
b oad audience as he main in e ace wi h po en ial s akeholde s and he public wo ldwide.
The websi e is s uc u ed in se e al pa s o gi e isi o s an idea o he p ojec , he eam, he upda es,
he echnologies and he me hodology used o de eloped, and he con ac in o ma ion.
Fu he mo e, he websi e is also a use ul ool o pa ne s, as hey can di ec ly access he in e nal
online pla o m and download any communica ion ma e ials, such as b ochu es, e c., om he
'Dissemina ion Lib a y' ab (Figu e 4).
Figu e 4: Sc eensho o he "Dissemina ion Ma e ial" ab o he BIO-SUSHY websi e.
4.6.1.1. Blog a icles
Wi hin he p ojec websi e, a sec ion is dedica ed o “Blog A icles” (Figu e 5).
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
4.7. Clus e ing ac i i ies
Wi hin WP.5, ask T5.3 s a ing wi h M06, is alloca ed o syne gies and clus e ing. The po en ial
collabo a ion will be assessed wi h ac i e EU- unded p ojec s, EU policies and p og ammes and
indus y playe s and associa ions. Acco ding o Ho izon Eu ope’s indica ions, he objec i e is o os e
knowledge exchange be ween p ojec s ela ed o SSbD ma e ials, epellen hyb id coa ings, and
he moplas ic powde .
Besides AXIA, key BIO-SUSHY pa ne s o s imula e and p omo e clus e ing ac i i ies a e Ma e ia
No a, ZSI and 7P9, wi h in ol emen om all he pa ne s.
Table 3 lis s he sis e p ojec s unde he same call o p oposals o BIO-SUSHY (i.e. HORIZON-CL4-
2022-RESILIENCE-01-23).
Table 3: BIO-SUSHY’s sis e p ojec s.
Ac onym
P ojec ID
Ti le
O ganisa ion
PROPLANE
T
101091842
Enhanced Sa e and Sus ainable coa ings
o suppo ing he Plane
IDENER Resea ch &
De elopmen Ag upacion De
In e es Economico
TORNADO
101091944
New Rou es o Sa e and Sus ainable by
Design Wa e and Oil Repellen Bio-based
Coa ings
Fundacion Tecnalia Resea ch &
Inno a ion
Ze oF
101092164
De elopmen o e i ied sa e and
sus ainable PFAS- ee coa ings o ood
packaging and uphols e y ex ile
applica ions
Teknologian Tu kimuskeskus
VTT OY
Addi ionally, BIO-SUSHY will seek po en ial syne gies wi h o he EU- unded p ojec s a ge ing sa e-
and sus ainable- by-design ma e ials le e aging he ex ensi e expe ience, in pa icula unde CSA
opic HORIZON-CL4-2021-RESILIENCE-01-08,
The In eRna ional ecosys em o accele a ing he
ansi ion o Sa e-and-Sus ainable-by-design ma e ials, p oduc s and p ocesses
(IRISS p ojec ).
Simila ly, BIO-SUSHY will also pa icipa e o he SSbD amewo k es PARC (Pa ne ship o he
Assessmen o Risks om Chemicals).
Mo eo e , BIO-SUSHY pa ne s ha e iden i ied, as included in he GA, o he syne gies wi h na ional
and in e na ional R&I ac i i ies hey a e al eady in ol ed in (Table 4).
Table 4: Lis o R&I ac i i ies ela ed o he Conso ium and he BIO-SUSHY p ojec .
R&I ac i i y
P ojec ID
Pa ne in ol ed
SABYDOMA
H2020 - GA: 862296
UNIVLEED,
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
App oaching he Sa e y-by-Design wi h a echnological
pla o m coupling sc eening o p oduc ion and/o elease
RESCOLL
MOSTOPHOS
Modelling s abili y o o ganic Phospho escen ligh -
emi ing diodes. Mul iscale modelling o de ices based on
o ganic ma e ials
H2020 - 646259
CNR
SBd4Nano
De elopmen o sa e and unc ional enginee ed
nanoma e ials (ENMs) and nano-enabled p oduc s (NEPs)
H2020 - 862195
ITENE
SUNSHINE
De elops sa e and sus ainable-by-design s a egies o
mul i-componen nanoma e ials, including hose wi h
high aspec a io nanopa icles
H2020 - 952924
ITENE,
CNR
EIROS
E osion and ice esis an composi e o se e e ope a ing
condi ions
H2020 - 685842
SIK
POWDER EXTERIOR WOOD IRA SME ansna ional
De elopmen o a p ocess o wea he - esis an coa ing o
wood and wood ibe composi e ma e ials
1723551
WOOD K PLUS
CHOPIN and STELLAR
Coa ings wi h hyd ophobic and /o omniphobic p ope ies
agains insec con amina ion on ai c a leading edges
and sma eco- iendly an icon amina ion echnologies o
lamina wings
H2020 - 785484
H2020 - 864769
MANO
MATCHING
Reduc ion o cooling wa e demand in he ene gy sec o
h ough inno a i e echnological solu ions, o be
demons a ed in he mal and geo he mal powe plan s
H2020 - GA686031
MANO
DEPERFLEX II
Wa e epellen luo ine- ee coa ings
F ench Na ional
IFTH
INN-PRESSME
Open inno a ion ecosys em o sus ainable Plan -based
nano-enabled bioma e ials deploymen o packaging,
anspo and consume goods
H2020 - 952972
UNE
NOFORMOL and AFTER
De elopmen o luo ina ed- ee ex ile inishing p oduc s
F ench Na ional
RESCOLL,
IFTH
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
EcoCosmePha m
Compu a ional e alua ion o he eco oxici y o
pha maceu ical and cosme ic ma e ials: an app oach
owa ds a g een and sus ainable en i onmen
H2020-MSCA-IF-SE
UNE
NanoQSAR
S uc u e ac i i y ela ionship modelling o REACH-
ele an endpoin s o p edic he oxici y o nanoma e ials
H2020-MSCA-IF-SE -
896848
PROTOQSAR
GenoQSAR
Geno oxici y p edic ion by means o QSAR me hods o
egula o y pu poses
H2020-MSCA-IF-SE -
101030422
PROTOQSAR
NanoCommons
Nanosa e y knowledge in as uc u e de eloping and
implemen ing da a cu a ion, managemen and sha ing
concep s and link hese wi h nanoin o ma ic se ices
H2020 - 731032
7P9
BLOOM
Boos Eu opean ci izen’s knowledge and awa eness o he
bioeconomy h ough open and in o med dialogues. The
ac i i ies suppo ed he educ ion o ba ie s owa ds
bioeconomy and s imula ed bioeconomy ac i i ies
H2020 - 773983
ZSI
BIONANOPOLYS
Open Inno a ion Tes Bed o de eloping sa e nano-
enabled bio-based ma e ials and polyme
bionanocomposi es o mul i unc ional and new
ad anced applica ions
H2020 - 953206
AXIA,
ITENE
MACRAMÉ
Ad anced Cha ac e isa ion Me hodologies o assess and
p edic he Heal h and En i onmen al Risks o Ad anced
Ma e ials
HEU - 101092686
AIST,
79P
4.8. Co po a e image and communica ion ools
The co po a e image and communica ion ools we e submi ed a M03 in deli e able D5.1. I s
pu pose was o explain he p ocess o c ea ing he isual iden i y o he BIO-SUSHY p ojec . I
emphasises he impo ance o es ablishing a s ong and ecognizable isual iden i y ha people can
associa e wi h he p ojec .
The deli e able is di ided in o wo main sec ions: Co po a e Image and Communica ion Tools.
In he Co po a e Image sec ion, he documen ou lines he isual iden i y elemen s o he p ojec ,
including he logo, colou pale e, and on s. I p o ides guidelines o main aining consis ency in he
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
p ojec 's isual iden i y and explains he usage o Wo d and Powe Poin empla es speci ic o he
p ojec . Va ious empla es a e lis ed, such as deli e able empla e, p esen a ion empla e, mee ing
agenda, mee ing minu es, pa icipan lis , and consen pho og aphy. Addi ionally, he documen
desc ibes he p ojec 's communica ion ma e ial po olio, which includes i ems like a lea le ,
b ochu e, oll-up, pos e , p esen a ion pi ch, lanya d, and olde . Below, some ex ac s o hese
ma e ials can be seen (Figu e 9, Figu e 10, and Figu e 11).
Figu e 9: BIO-SUSHY lea le .
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
Figu e 10: Ex ac o he b ochu e.
Figu e 11: Ex ac s o he p ojec 's p esen a ion pi ch.
On he o he hand, he Communica ion Tools sec ion ocuses on he p ojec 's websi e and social
media channels. I o e s guidelines o c ea ing social media pos s using he p ojec 's social media
pos empla es. The documen concludes by summa ising he p ojec 's communica ion ools and
hei po en ial o p omo ing he p ojec e ec i ely.
To access all he ela ed ma e ials, please isi he de eloped ma e ial a he “Dissemina ion Lib a y”
ab o he p ojec ’s websi e a he ollowing link: h ps://www.bio-sushy.eu/dc-ma e ials/
Fo mo e de ailed in o ma ion, eade s a e e e ed o he public deli e able D5.1 submi ed a M03.
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
4.9. Key pe o mance indica o s (KPI)
To enhance he e iciency and e ec i eness o C&D ac ions, Key Pe o mance Indica o s (KPIs) a e
employed o ack he p og ess o hese ac i i ies. These me ics consis o speci ic miles ones ha
a e in ended o be achie ed by he p ojec ’s conclusion (a M48). They a e egula ly moni o ed and
epo ed o comp ehensi ely e alua e he C&D s a egy and gua an ee i s achie emen s.
A de ailed desc ip ion o he KPIs u ilized o managing he communica ion and dissemina ion
ac i i ies in he BIO-SUSHY p ojec can be ound in pa ag aphs 4.9.1 and 4.9.2, espec i ely.
4.9.1. Communica ion ac i i ies
In Table 5, he KPIs s a us o communica ion ac i i ies a e p esen ed along wi h hei desc ip ion, he
a ge audience and he ou come.
Table 5: KPIs s a us o Communica ion ac i i ies.
Communica ion
Ac i i y Name
Desc ip ion
Who?
Ta ge
audience
How?
Communica io
n channel
Ou come
S a us
(31.05.2023)
Visual iden i y
Logo, empla es,
banne , e c.
All
Websi e, social
media, p in
ma e ials,
newsle e
Visible in all
ools and
ma e ials
Deli e ed
Websi e
P ojec websi e
a ailable
All
Visi s: 3000
Downloads:
1000
Ongoing
Visi s: 764
Downloads:
50
Blog a icles
P omo ing BIO-
SUSHY p ojec in
easy- o-
unde s and
language
All
Websi e, social
media
A icles: 10
Views: 200
Ongoing
A icles: 1
Views: 25
Lea le , b ochu e,
pos e s, oll-up,
PPT
p esen a ions/
pi ch
To p omo e BIO-
SUSHY p ojec ,
esul s and
bene i s
All
P in ma e ials,
e en
Lea le /
b ochu e:
1000 copies
dis ibu ed
Pos e : 2
Roll-up: 2
P ojec
p esen a ion
in e en s: 4
Ongoing
Lea le /
b ochu e: 10
Pos e : 1
Roll-up: 1
P ojec
p esen a ion:
1
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Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
Social media
accoun s
(LinkedIn, Twi e )
To aise
awa eness and
keep ollowe s
upda ed
All
Social media
Followe s:
1000
Pos : 120
Ongoing
Followe s: 258
Pos : 39
E-newsle e and
mailing lis s
To connec wi h
in e es ed
s akeholde s.
Co e e en s
and exploi key
esul s
Resea ch
communi ies,
indus y,
ins i u ions
Websi e, social
media
E-
newsle e s:
8
Subsc ibe s:
300
Ongoing
E-newsle e :
1
Subsc ibe s:
107
P ess eleases,
gene al
b oadcas ing
News o
announcemen s
abou he
p ojec ’s esul s
and impac o
jou nalis s,
blogge s, o
o he media
ou le s.
All
Websi e, social
media, p ess
elease
P ess
elease: 4
(1/yea )
Ongoing
P ess elease:
1
Demo ideo
(YouTube)
Gene al
di usion and
in o o he
p ojec and
expec ed esul s
All
Video, websi e,
social media
Video: 1
Views: 400
Ongoing
Video: 0
Views: 0
4.9.2. Dissemina ion ac i i ies
In Table 6, he KPIs s a us o dissemina ion ac i i ies a e p esen ed along wi h hei desc ip ion, he
a ge audience, he co esponding esponsible pa ne , and he ou come.
Funded by he Eu opean Union unde he G an Ag eemen 101091464. Views and opinions exp essed a e howe e
hose o he au ho (s) only and do no necessa ily e lec hose o he Eu opean Union o Eu opean Heal h and Digi al
Execu i e Agency (HaDEA). Nei he he Eu opean Union no he g an ing au ho i y can be held esponsible o hem.
Table 6: KPIs s a us o dissemina ion ac i i ies.
Dissemina ion
Ac i i y Name
Desc ip ion
Who?
Ta ge audience
How?
Communica ion
channel
Pa ne
Ou come
S a us
(31.05.2023)
O ganisa ion o
Webina s,
Wo kshops
To sha e
knowledge and
a ac indus ies
Indus y
AXIA, All
In e nal session: 1
Technical
con e ence: 1
Ongoing
In e nal session: 1
Technical
con e ence: 0
Exhibi ion s ands
Display ma e ial,
p omo e speci ic
esul s and each
po en ial
cus ome s
Indus y,
E en , Exhibi ion,
P in ma e ials
Technical
pa ne s, All
E en s: 10
P in ma e ial
dis ibu ed: 1000
Ongoing
E en s: X
P in ma e ial
dis ibu ed: X
O ganisa ion
pa icipa ion in
clus e ing
ac i i ies
De elop syne gies
in SSbD s a egies
Resea ch
communi ies,
Indus y,
Ins i u ions
E en
All
E en s:4
A endees: 100
Ongoing
E en s: X
A endees: 0
SSbD guidelines
Bes p ac ises o
SSbD
Ins i u ions
O he
ITENE
Downloads: 200
Ongoing
Downloads: 0
S anda disa ion
P omo ing
modi ied o new
s anda ds based
on BIO-SUSHY
indings
Ins i u ions,
Resea ch
Communi ies,
Indus y
O he
UNE, All
E en s
pa icipa ion: 3
P oposal
con ibu ion: 3
Ongoing
E en s
pa icipa ion: 0
P oposal
con ibu ion: 0
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Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
Inpu o egula o y
alida ion wo k
Inpu in o new
and ongoing
egula o y
alida ion wo k
(i.e., OECD WNT,
OECD SIA P ojec )
Policy make s,
Ins i u ions
O he
AIST, 7P9
P oposal
con ibu ion: 4
Ongoing
P oposal
con ibu ion: 0
Round ables
Round ables wi h
ce i ica ion
bodies, policy
make s, and EC o
align c i e ia
Policy make s,
Ins i u ions
E en
ITENE, MANO,
IFTH
E en : 1
A endees: 10
(min)
Ongoing
E en : 0
A endees: 0
Technical aining
Semina lessons
and echnical
aining o
exchange o BIO-
SUSHY
de elopmen s
Resea ch
communi ies,
indus ies
E en
MANO, ITENE,
RESCOLL,
WOODKPLUS
Session: 5
A endees: 150
Ongoing
Session: 0
A endees: 0
Social accep ance
Build a
s akeholde ’s
g oup o co-
design.
Assess new
ma e ial cos
accep ance
Gene al public
E en
ZSI
Wo kshop: 3
Membe s g oup:
20
Su eys: 4 (n=800)
Ongoing
Wo kshop: 0
Membe s g oup:
0
Su eys: 0
(n=0)
Pa ne ’s websi es
Publica ion o
news and e en s
Resea ch
communi ies,
Ins i u ions,
Indus y
Websi e, social
media
All
Pos : 90
(6 pos s/pa ne )
Pos : 3
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Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
P omo ional ideo
Demo ideo o
aise awa eness
and in e es
Gene al public,
Indus y,
Resea ch
communi ies
Websi e, social
media
AXIA, All
Video: 1
Views: 400
Ongoing
Video: 0
Views: 0
Technical
publica ion
Technical
publica ions in
he ade p ess
and scien i ic
jou nals
Indus y,
Resea ch
communi ies
Technical,
Technological and
Resea ch
pa ne s
Publica ion: 10
Ongoing
Publica ion: 0
Scien i ic
publica ion
Scien i ic a icle
and pee - e iew
pape s (acco ding
o OA p ac ices)
Resea ch
communi ies,
Indus y,
Ins i u ions,
Gene al public
Technical,
Technological and
Resea ch
pa ne s
A icles: 10
Ongoing
A icles: 0
Scien i ic
con e ences and
indus ial ai s
P esen p ojec
ac i i ies and
esul s
Resea ch
communi ies,
Indus y,
Ins i u ions
Technical,
Technological and
Resea ch
pa ne s
Pa icipa ion: 15
Ongoing
Pa icipa ion: 0
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Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
5. Exploi a ion Plan
The BIO-SUSHY Exploi a ion Plan explains he ac ions ha pa ne s will ca y ou o exploi he
aluable esul s gene a ed wi hin he p ojec , wi h he goal o maximising hei posi i e e ec s on
he socie y, economy and he en i onmen .
The ou pilla s o exploi a ion o he achie emen o long- e m impac , as shown in Figu e 16, a e:
1. Iden i y and egula ly upda e he P ojec Resea ch and Inno a ion Resul s h oughou he
implemen a ion and de elopmen .
2. De ine he Exploi a ion Rou es o he key esul s o be e upg ade he impac in he ma ke
o indus y in iew o he pa ne s’ s a egic plan.
3. De elop a sui able knowledge managemen acco ding o he ype o esul s and he pa ne s’
exploi a ion and business in e es o he pa ne s.
4. Enhance he Ma ke Up ake o he esul s.
Figu e 16: Exploi a ion pilla s.
Fu he upda es o he Exploi a ion Plan will ollow a M24 unde D5.3 PDEC mid- e m and M48 unde
D5.4 PDEC inal.
5.1. Exploi a ion S a egy
The BIO-SUSHY exploi a ion s a egy a ge s maximising he alo isa ion o knowledge. As shown in
Figu e 17: BIO-SUSHY Exploi a ion S a egy, he aim is o e icien ly use he esul s o he p ojec by
explo ing scien i ic, economic, poli ical, o social channels o exploi a ion.
49 o 66
Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
I is ocused on ans o ming esea ch and inno a ion ac ions in o angible alue and socie al impac ,
no only add essing comme cial in e es , and a ge ing pa ne s as well as o he po en ial use s
ou side he conso ium.
Figu e 17: Goals o BIO-SUSHY Exploi a ion S a egy.
To de elop he exploi a ion plan, i is impo an ha he pa ne s unde s and he cu en con ex in
which hei esul s s and o p ope ly assess hei no el y and he po en ial alue hey b ing. This will
suppo making a p ope exploi a ion analysis and exploi a ion ou e choice. Hence, AXIA will guide
he pa ne s in shaping he landscape h ough a comp ehensi e e alua ion o he main ex e nal
pa ame e s ha could in luence he ma ke up ake and upscaling o he p ojec ou comes. These
include ma ke issues, egula o y amewo k, exis ing p o ec ion in en ions o gene a ed asse s,
indus y equi emen s and compe i o s, and policy schemes, among o he s. In addi ion, in e nal
ac o s ha can accele a e o inhibi he exploi a ion will be also conside ed.
5.1.1. Exploi a ion Schedule
To ca y ou i s exploi a ion s a egy, BIO-SUSHY has es ablished he ollowing plan, Figu e 18,
showing he main ac i i ies du ing he implemen a ion o he p ojec . Th ee main pe iods ha e been
scheduled and aligned wi h he PDEC deli e ables: he i s one M1-M6 (D5.2), M7-M24, o be
included in D5.3, and M25-M48, D5.4 inal PDEC.
50 o 66
Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
Figu e 18: BIO-SUSHY Exploi a ion schedule planned.
5.1.2. Po en ial Exploi a ion Rou es
Exploi a ion Rou e is he way he no el esul s o he p ojec will be used in he u u e a e he p ojec
ends.
Exploi a ion ou es a e linked o a s a egic business decision and he e a e some impo an
elemen s he pa ne s should con empla e when assessing and e alua ing wha is he mos sui able
exploi a ion ou e o hei esul s.
In gene al, i s a s by conside ing whe he he exploi a ion will be comme cial o no , and wha is
he pa ne ’s in e es in comme cialisa ion, i possible. Besides, some ypes o esul s ha e a p e-
de ined exploi a ion ou e. Fo example, a s anda d p o ocol will p esumably eed in o he Policy
Recommenda ion ca ego y, as his esul does no ha e a comme cial implica ion. Whe he he esul
needs u he esea ch and de elopmen o is in a p o o ype o alida ion s age, will also delinea e
he bes exploi a ion ou e.
I is c ucial o he pa ne s o unde s and he goal o exploi a ion and how his will be achie ed.
Thus, AXIA o ganised an Exploi a ion and IPR in e nal wo kshop, on he 24 h o May 2023 (Figu e 19),
o explain his o pa ne s, assis ing wi h hei exploi a ion obliga ion and expec ed in en ions.
Chap e 5.2.2 o his deli e able includes u he de ails o he wo kshop.
The wo kshop was ollowed by a KER iden i ica ion empla e dis ibu ed among he pa ne s ha
included some ques ions abou he expec ed esul s and hei exploi a ion ou es and p o ec ion
in en ions. This will be u he de eloped wi hin he nex implemen a ion phase.
51 o 66
Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
Figu e 19: P esen a ion o he Exploi a ion and IPR - KER Iden i ica ion in e nal wo kshop.
5.1.3. Knowledge Managemen
Knowledge Managemen e e s o he coo dina ion and o ganisa ion o he key asse s and esul s
gene a ed wi hin he p ojec , hei gene a o s and owne s, he way hey will be exploi ed, IPR-
p o ec ed, and who will be se ing up ules and p ocedu es. I also includes he backg ound
gene a ed, be o e he p ojec s a ed, b ough by he pa ne s o implemen he p ojec ’s ac ions, as
included in he Conso ium Ag eemen . The p og ess o he p ojec and he nex e sions o his
PDEC will include u he conside a ions and upda es on Knowledge Managemen and IPR.
BIO-SUSHY knowledge managemen s a egy, planned pa allel o he exploi a ion s a egy, includes
phases du ing and a e he p ojec , as indica ed in Figu e 20.
Figu e 20: BIO-SUSHY Knowledge Managemen S a egy.
Impo an Knowledge Managemen and IPR concep s we e explained, in he Exploi a ion and IPR
in e nal wo kshop o ganised by AXIA on he 24 h o May 2023, such as why i is impo an o p o ec ,
52 o 66
Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
i i is needed, and how an asse can be p o ec ed. Re e o Chap e 5.2.2. o his deli e able o
u he de ails.
The wo kshop was ollowed wi h a KER iden i ica ion empla e dis ibu ed among he pa ne s ha
included some ques ions abou he expec ed esul s and hei exploi a ion ou es and p o ec ion
in en ions. This will be u he de eloped wi hin he nex implemen a ion phase.
5.2. Suppo o Pa ne s
AXIA is suppo ing BIO-SUSHY pa ne s in d i ing e ec i e exploi a ion s a egies and impac ul
ou comes. I is essen ial o he success o BIO-SUSHY o e ec i ely le e age oppo uni ies and
maximise he po en ial o ou join e o s.
In his sec ion, we highligh ou dedica ed suppo unde aken so a and designed o empowe and
enable ou pa ne s o excel in exploi a ion ac ions. We p o ide comp ehensi e esou ces, guidance,
and ma e ials o acili a e knowledge sha ing, inno a ion, and eal applica ion. By os e ing a cul u e
o collabo a ion and assis ance, we s i e o p o ide BIO-SUSHY pa ne s wi h he necessa y ools o
exploi eme ging ends, seize ma ke oppo uni ies, and achie e a sus ainable and meaning ul
impac .
5.2.1. Impac singula i y in Ho izon Eu ope – In e nal Wo kshop
As pa o he join WP1-WP5 ac i i y, led by Ma e ia No a in WP1, a
Coa ing P ope ies Alignmen
Wo kshop
was held physically a Ma e ia No a p emises, on he 9 h o Feb ua y 2023, he ollowing
day o he BIO-SUSHY KoM Figu e 21. The goal was o discuss coa ing p ope ies’ alignmen wi h he
needs o end-use s (based on he iden i ied case s udies).
Figu e 21: Impac Singula i y in Ho izon Eu ope Wo kshop.
53 o 66
Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
AXIA, as leade o WP5 – ‘Maximising he Impac ’, p esen ed he ‘Impac Singula i y o Ho izon
Eu ope’, he i s session o he wo kshop. Focusing on he P ojec ´s Pa hways Towa ds Impac and
i s impo ance wi hin he Ho izons Eu ope amewo k, as desc ibed om he p ojec o he
des ina ion le el wi hin he wo k p og amme. The spo ligh was on in oducing he pa ne s o he
inno a ions o he p og amme in he DEC ules and obliga ions o he bene icia ies.
Fu he explana ion is included in Chap e 5.3 BIO-SUSHY Impac o his deli e able and in
Deli e able D1.1 BIO-SUSHY R&I s a egy, p ojec scope desc ip ion, speci ica ions, and de elopmen
planning epo , submi ed by Ma e ia No a a M3 (Ma ch 2023) o he p ojec .
5.2.2. Exploi a ion and IPR In e nal Wo kshop – KERs iden i ica ion
To de elop a ealis ic and success ul BIO-SUSHY PDEC, AXIA p o ides suppo o he pa ne s h ough
di e se echniques ad ancing o hei business in e es and needs.
To ha monise he pa ne s’ ounda ion and common unde s anding o Exploi a ion and Knowledge
Managemen , AXIA o ganised he Exploi a ion and IPR wo kshop a ge ing he “Iden i ica ion o
Resul s”. The wo kshop included wo Pa s, Pa I heo e ical, o explain exploi a ion e ms and
de ini ions as well as knowledge managemen and IPR, and Pa II a p ac ical exe cise, o lea n how
o iden i y po en ial Key Valuable/Exploi able Resul s. The second pa included an explana ion o he
empla e as well o be dis ibu ed among he pa ne s a e he wo kshop.
The empla e will ga he upda es o he pa ne s’ expec ed esul s. This will be ollowed, when
equi ed, by indi idual in e iews, mee ings and calls wi h pa ne s o assis in he comple ion o he
empla e owa ds he ini ial lis o he Key Valuable Resul s.
5.2.2.1. Wo kshop da a
● EVENT: Exploi a ion and IPR Wo kshop - Iden i ica ion o Key Exploi able Resul s - KERs
● DATE: Wednesday, May 24, 2023, ⋅ Time 3:00 pm – 4:30 pm CEST
● ONLINE PLATFORM: Zoom (In e nal BIO-SUSHY pla o m)
● PARTNER ORGANISING: AXIA Inno a ion
● 22 pa icipan s ep esen ing 13 pa ne s a ended he wo kshop.
5.2.2.2. Wo kshop p og amme
The agenda o he wo kshop, shown in Figu e 22 included Exploi a ion, Knowledge Managemen and
a p ac ical session o suppo he iden i ica ion o Key Exploi able Resul s.
54 o 66
Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
Figu e 22: Agenda o he Exploi a ion and IPR - KER Iden i ica ion wo kshop.
The “P ac icum” pa , was an applied exe cise o he a endees, aiming o iden i y po en ially
aluable esul s. AXIA p esen ed he p elimina y lis o expec ed esul s based on he p oposal and
GA. Following, AXIA highligh ed some ecommenda ions o a oid common mis akes in he
iden i ica ion o exploi able esul s.
The p esen a ions we e gi en by M s Raquel Mo eno, P ojec Manage and Inno a ion Consul an a
AXIA Inno a ion, esponsible o he BIO-SUSHY exploi a ion s a egy, suppo ed by he colleague M
Michele Ponzelli, P ojec Manage esponsible o Communica ion and Dissemina ion s a egies
(Figu e 23).
Figu e 23: Sc eensho o he Exploi a ion Wo kshop.
55 o 66
Sus ainable su ace p o ec ion by glass-like hyb id and bioma e ials coa ings
D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
To inc ease he pa ne s’ engagemen , we used he sli.do© pla o m o make a dynamic session. AXIA
c ea ed an in e ac i e poll wi h he ques ion “Which o hese esul s a e/could be a KER?” including
12 possible answe s (mul iple choice). The same ques ion wi h he possible answe s was p esen ed
a he beginning o he
P ac icum
session and a he end, a e explaining he speci ics o he
iden i ica ion o KERs. The exe cise included a inal assessmen o he compa ison o bo h answe s
o his ques ion and an explana ion o he possible exploi a ion ou es o each o hese esul s.
The session ended wi h a discussion o he ques ions o he pa icipan s and an upda e o he
pa ne s on he nex s eps owa d he inal iden i ica ion o KERs wi hin he BIO-SUSHY p ojec .
The pa ne s highly a ed he exploi a ion wo kshop, emphasizing ha he session signi ican ly
enhanced hei unde s anding and cla i ica ion o he exploi a ion s a egy and he Key Exploi a ion
Resul s (KERs).
5.3. BIO-SUSHY Impac
“The EU gea s up o becoming a clima e-neu al, ci cula and compe i i e economy by 2050”.
This is
he Eu opean Commission’s long- e m s a egy ha leads he esea ch and inno a ion BIO-SUSHY
p oposal.
BIO-SUSHY pa ne s ha e conside ed he po en ial Impac o he p ojec since he p oposal s age.
Following he Kick-O Mee ing, on he second day, he pa ne s ga he ed in a wo kshop o discuss
he alignmen o he de elopmen o he h ee coa ing cha ac e isa ion p ope ies. The wo kshop
s a ed wi h a p esen a ion ocused on he Singula i y o Impac , whe e AXIA explained he no el ies
o Ho izon Eu ope ega ding dissemina ion, communica ion and exploi a ion and he obliga ions and
igh s o he bene icia ies o exploi , dissemina e and p o ec . I included speci ici ies on he p ojec ’s
expec ed ou comes and impac o mee he call and des ina ion a ge s and how he pa ne s should
app oach he alo isa ion o esul s o maximise hei impac .
The BIO-SUSHY p ojec will de elop inno a i e coa ing solu ions ha mee he EU’s chemical s a egy
o sus ainabili y and i s ambi ion o a oxic- ee en i onmen .
The p ojec aims o de elop new bio- iendly ways o ob ain du able wa e - and oil- epellen coa ings
ha will be alida ed in h ee a ge ma ke s: ex iles, ood packaging, and packaging o cosme ic
applica ions. The p ojec also a ge s o dec ease en i onmen al impac by 25% h ough he use o
R&I coa ing de elopmen , compu a ional modelling o pe o mance, oxici y assessmen , and SSbD
me hodology.
Addi ionally, he p ojec will also con ibu e o he de elopmen o new s anda ds o acili a e ma ke
accep ance and will aim o op imise he ou pu h ough a p og amme o da a ha monisa ion and
managemen . Figu e 24 shows he summa y o BIO-SUSHY ou comes a ge ed by BIO-SUSHY
pa ne s as con ained in he Topic Call:
Resilience, G een and Sus ainable Ma e ials
. A de ailed
explana ion o each ou come ollows in he ollowing pa ag aphs.
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
Figu e 24: Topic Call expec ed ou comes.
BIO-SUSHY da a-d i en design o suppo SSbD concep s.
The BIO-SUSHY p ojec aims o de elop ad anced coa ings using compu a ional ools, p edic i e
models, and da a-d i en simula ions.
I will use da a om simila coa ings o p edic di ec ions o u he de elopmen and imp o emen
o he ma e ials and will use da a-mining sc ip s o e ie e all a ailable da a om exis ing coa ings.
The p ojec will also use a da a in as uc u e ha ollows open science and FAIR p inciples o ensu e
ha monised sha ing o he da a in he p ojec and allow public sha ing a he ea lies possible ime.
Th ee no el o ganic o hyb id coa ing ma e ials wi h hyd ophobic & oleophobic p ope ies.
The BIO-SUSHY p ojec aims o de elop eco- iendly o ganic/hyb id coa ing ma e ials ha a e wa e
and oil epellen .
These ma e ials will be al e na i es o PFAS based coa ings and will be designed o be compa ible
wi h se e al subs a es and end-use equi emen s. They will also be de eloped using SSbD concep s
and modelling and will use li e cycle assessmen ools and oxicology s udies as eco-design ools. The
p ojec aims o educe he en i onmen al impac by 25% and he p oduc ion cos by less han 20%.
The de eloped ma e ials will be alida ed in p e-indus ial en i onmen s, and i is an icipa ed ha
he i s coa ed ma e ials will each he ma ke abou wo yea s a e he end o he p ojec .
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
De elopmen o Sa e- and Sus ainable-by-design (SSbD) c i e ia.
The p ojec uses a mul idisciplina y app oach o in eg a e sus ainabili y s a egies and eco-design
p inciples in o he o ganic and hyb id coa ing o mula ions o ensu e sa e y conce ns and
sus ainabili y c i e ia a e add essed in he ea ly s ages o he inno a ion p ocess.
The sa e y o he coa ings will be ensu ed by minimising oxici y and en i onmen al and human
impac . A he same ime, sus ainabili y will be add essed by educing en i onmen al impac c i e ia
such as clima e change, esou ce use, and biodi e si y loss owa ds a ci cula s a egy. The
de elopmen o he no el coa ings will implemen he Li e Cycle Assessmen (LCA), Li e Cycle Cos ing
(LCC) and Social Li e Cycle Assessmen (S-LCA). The aim is o iden i y se e al al e na i es leading o
he bes sus ainabili y pe o mances o he same unc ionali y. The coa ings will also comply wi h
egula ions and ce i ica ions ela ed o he a ge applica ions.
The ull SSbD assessmen amewo k includes: S ep 1 – Haza d assessmen o he in insic p ope ies
o he chemicals on human heal h, en i onmen and physical haza ds; S ep 2 – Human heal h and
sa e y aspec s o p oduc ion and p ocessing, o assess whe he he p oduc ion and p ocessing o he
chemical o ma e ial poses any isk o human heal h, in line wi h, o beyond, EU Occupa ional Heal h
and Sa e y di ec i es; S ep 3 – Human heal h and en i onmen al aspec s in he inal applica ion,
assesses exposu e o he chemical o ma e ial and he associa ed isks in i s inal use o human
heal h o he en i onmen ; S ep 4 – En i onmen al sus ainabili y assessmen , he End o Li e o he
chemical/ma e ial a e conside ed by means o an LCA, suppo ed by LCC and S-LCA.
Enhance social accep ance o no el ma e ials.
BIO-SUSHY p ojec aims o enhance he social accep ance o he newly de eloped ma e ials by
compiling e idence-based da a on consume a i udes owa ds and willingness o pay o p oduc s
ha a e less ha m ul o he en i onmen and sus ainable. A de ailed analysis o he e idence
ga he ed will allow o iden i y he le el o accep ance o he no el ma e ials.
Ce i ica ion p og amme.
BIO-SUSHY is de eloping a ce i ica ion p og amme h oughou he alue chain.
The p og amme will ensu e con o mi y o legal no ms and echnical s anda ds and compliance wi h
inal consume equi emen s and in e na ional and egional di ec i es. The ce i ica ion p og amme
will include a se ies o e alua ion es s and a lis o componen s o be a oided in he coa ing ma e ial
composi ion and will comply wi h REACH egula ions
3
and ce i ica ion bodies o he end-use cases
a ge ed by BIO-SUSHY. This will be pe o med in o de o sa egua d he echnical aspec s ha a e
o pa icula ele ance while sa is ying obliga ions such as sa e y and oxici y.
3
h ps://echa.eu opa.eu/ egula ions/ each/legisla ion
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
To suppo he iden i ica ion o expec ed esul s and iden i ica ion o KERs lis , AXIA o ganised he
i s Exploi a ion and IPR wo kshop on he 24 h o May 2023, as de ailed in Chap e 5.5.2. o his
deli e able, ocusing on he iden i ica ion o aluable esul s.
A e he wo kshop, AXIA dis ibu ed a ques ionnai e among he pa ne s wi h speci ic ques ions
abou he po en ial exploi a ion ou es and p o ec ion expec a ions as well as po en ial a ge g oups
and pa ne s’ in ol emen in each o he iden i ied esul s, which a e classi ied by he ollowing ypes:
● P oduc : i ems o sale
● P ocess: ways o make o do
● Equipmen : uses a p ocess o make a p oduc
● Knowledge and IP: alua ion o “how o”
● Se ice: o e o p oduc s, p ocesses, equipmen , o knowledge
● So wa e, model: codes, algo i hms
● S anda d o con ibu ion o policy: de eloping ecommenda ions o implemen ing and
de eloping echnical p o ocols.
● O he : ools, pla o ms, da abases
Fu he analysis will be needed o e ine he inpu ga he ed and inalise he p elimina y lis o BIO-
SUSHY KERs. The KERs lis will be upda ed h oughou he p ojec ’s implemen a ion, and i will eed
he “Resul Owne ship Lis ,” o be deli e ed a he end o he p ojec .
5.4. BIO-SUSHY alida ions
In he ollowing PDEC e sions, he BIO-SUSHY Exploi a ion Plan will a ge he speci ic business plans
o he h ee alida ions included in he p ojec : ex ile, ood ays packaging and cosme ic glass
packaging, a ge ing he po en ial comme cial exploi a ion o he BIO-SUSHY coa ings.
Sikemia’s ole is he de elopmen o he componen s o he bio-based coa ings: addi i i ies,
adhesion, cu ing and hyd ophobici y.
Rescoll will de elop new o mula ions o he hyd ophobic hyb id sol-gel coa ing and IFTH will
suppo he applica ion and alida ion in he ex ile indus y.
WoodK+ is expec ed o de elop he bio-based powde coa ing o mula ions being applied on o pape
subs a es sui able o ho o ming p ocesses a ge ing he ood ay as an end p oduc . The powde
coa ing o mula ion de elopmen as well as alida ion o he ood ays will be done in close
coope a ion wi h an end use ECOZEMA.
Ma e ia No a will de elop hyb id hyd ophobic and oleophobic sol-gel coa ing o mula ions o
cosme ic glass packaging, including i s applica ion and alida ion.
The u u e exploi a ion plan will include a pa en analysis, aiming o gain a b oad unde s anding o
he cu en pa en landscape wi hin he h ee no el SSbD bio-based coa ings. This in ol es
conduc ing a p elimina y sea ch and analysis o pa en s ha suppo s pa ne s in:
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
▪ Iden i ying exis ing pa en s: o unde s and wha echnologies, inno a ions, o in en ions ha e
al eady been pa en ed by o he s.
▪ Assessing no el y and po en ial pa en abili y: o de e mine i a p oposed in en ion is no el
and po en ially pa en able.
▪ Iden i ying echnology ends: eme ging echnologies, ends, and a eas o inno a ion,
iden i ying po en ial collabo a ion oppo uni ies, o explo ing un apped a eas o inno a ion.
▪ Iden i ying po en ial in ingemen isks: his helps pa ne s make in o med decisions
ega ding de eloping and comme cialising hei inno a ions.
▪ In o ming s a egic decision-making: de e mining he scope o a p oposed in en ion,
iden i ying po en ial licensing oppo uni ies, o deciding whe he o p oceed wi h a pa en
applica ion and assessing he comme cial iabili y and compe i i e landscape ela ed o hei
ou come.
The p elimina y discussions on he h ee BIO-SUHY applica ions and coa ings de elopmen
p ope ies included in Deli e able D1.1
BIO-SUSHY R&I s a egy, p ojec scope desc ip ion,
speci ica ions and de elopmen planning epo
, submi ed by Ma e ia No a a M3 (Ma ch 2023) o
he p ojec , will pa e he g ounds o se ing up he u u e Business Plans.
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D.5.2: Plan o he Dissemina ion and Exploi a ion including Communica ion
ac i i ies (PDEC)
6. Conclusions
The “Plan o Dissemina ion and Exploi a ion including Communica ion Ac i i ies” plays a i al ole in
maximising he impac o he BIO-SUSHY p ojec .
By implemen ing a comp ehensi e app oach encompassing s a egic communica ion, dissemina ion
and exploi a ion, BIO-SUSHY aims o ensu e he e ec i e de elopmen and adop ion o bio-based
ad anced SSbD coa ings as a sus ainable al e na i e o PFAS con aining benchma ks.
The Dissemina ion and Communica ion ools ha e been de eloped wi hin he p ojec ’s i s mon hs
o enhance and suppo he p ope p omo ion o BIO-SUSHY. Nume ous ac ions ha e been ou lined
by all he pa ne s in o de o di use he p ojec idea, i s esul s and he expec ed ou comes and
impac s h ough i s li e ime and beyond. Th ough s a egic collabo a ions, knowledge sha ing, and
a ge ed dissemina ion, he p ojec s i es o c ea e a posi i e and las ing impac on he coa ings
indus y, he en i onmen , and human heal h, he aim o he exploi a ion s a egy.
The BIO-SUSHY p ojec will collabo a e wi h egula o y au ho i ies, indus y associa ions, indus y
manu ac u e s om ex ile, ood and cosme ics, as well as o he po en ially in e es ed indus ies,
and s anda disa ion bodies o align he de eloped coa ings wi h exis ing no ms and egula ions,
policies, and indus y demands. This in eg a ion will enhance he ma ke abili y and c edibili y o he
bio-based coa ings de eloped ollowing he SSbD Eu opean amewo k, enabling smoo h and
seamless adop ion by indus y playe s.
The Exploi a ion Plan, oge he wi h he Dissemina ion Plan, will a ge bo h comme cial and non-
comme cial in e es s, as BIO-SUSHY aims o es ablish a solid ounda ion o he u u e
implemen a ion o bio-based coa ings in a b oade spec um. A he same ime, i will ocus on
de eloping business s a egies o he indus ial applica ions a ge ed by he p ojec , wi h he speci ic
goal o con ibu ing o a sa e Eu opean en i onmen , s onge and mo e esilien indus ies, and
new ad anced ma e ials.
The nex PDEC a M24 will include he lis o key exploi able esul s, hei ca ego iza ion, and o eseen
exploi a ion ou es and In ellec ual P ope y Righ s-IPR conside a ions, and will desc ibe he alue
p oposi ion, upda e on ma ke analysis, pa en analysis and isk assessmen , as well as a e iew o
he ex e nal en i onmen analysis o he h ee indus ial applica ions. Speci ic business plan
s a egies, in e nal en i onmen analysis, inal IPRs and ma ke ing analysis will be de eloped o he
inal PDEC a M48.
