Communication and Dissemination Activities Report (D5.3)
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D 5.3 Communication and Dissemination Activities Report Ref. Ares(2024)3926210 - 31/05/2024
2 D 5.3 Communication and Dissemination Activities Report DELIVERABLE TYPE Report MONTH AND DATE OF DELIVERABLE M12, 31/05/2024 WORK PACKAGE WP 5 LEADER Lead Beneficiary DISSEMINATION LEVEL Public AUTHORS Valeria Mingardi Marco Regi Chiara Pocaterra Sara Silvi PROGRAMME HORIZON EUROPE GRANT AGREEMENT 101111933 START 01/Jun/2023 DURATION 24 Months
3 Contributors NAME ORGANISATION Valeria Mingardi APRE Marco Regi APRE Chiara Pocaterra APRE Sara Silvi APRE Peer Reviews NAME ORGANISATION Marianna Franchino ENVI Ilaria Schiavi ENVI Revision History The information and views set out in this report are those of the author(s) and do not necessarily reflect the official opinion of the European Union, neither the European Union Institutions and Bodies nor any person acting on their behalf. Deliverable abstract The present document D5.3 ‘’Communication and Dissemination Activities Report’’ is a Delivery of Work Package 5 – Communication, Dissemination & Exploitation. This deliverable intends illustrates the ’Communication and Dissemination Activities performed from HYPOP’s Partners during the first 12 months of the project. In particular: • Workshop, Conference, Symposium (participation and organization) • Stakeholders engagement • Papers and Publication • Public engagement and educational activities • Social media, website news, newsletter • etc. VERSION DATE REVIEWER COMMENTS 0.1 20/05/2024 Valeria Mingardi (APRE) Marco Regi (APRE), Sara Silvi (APRE), Chiara Pocaterra (APRE) first draft 0.2 27/05/2024 Marianna Franchino (ENVI) Marco Regi (APRE) Valeria Mingardi (APRE) Review of first draft version 0.3 28/05/2024 Valeria Mingardi (APRE) Marco Regi (APRE), Sara Silvi (APRE), Chiara Pocaterra (APRE) Second review
4 Keywords Hydrogen, engagement, , project communalities, communication and dissemination. Index of Contents 1 Introduction .................................................................................................................................................................. 8 1.1. Context and background ................................................................................................................................. 8 1.2. Specific objectives, expected outcomes and impacts of project HYPOP ....................................... 9 2 HYPOP Communication and Dissemination activities ............................................................................... 11 2.1 HYPOP Project Partner Activities ............................................................................................................ 13 2.1.1 Workshops, Conferences, Symposium ................................................................................................................... 13 2.1.2 Fairs & Exhibitions: ........................................................................................................................................................ 23 2.1.3 Stakeholders Engagement Activities ...................................................................................................................... 24 2.1.4 Paper and publication ................................................................................................................................................... 29 2.1.5 Public engagement and educational activities ................................................................................................... 30 2.1.6 Social media, website news, newsletter ................................................................................................................. 32 2.2 KPI Monitoring ................................................................................................................................................. 40 3 Conclusion .................................................................................................................................................................. 43 4 References .................................................................................................................................................................. 44 Index of Tables Table 3 C&D project’s KPI .............................................................................................................................................. 40 Index of Figures Figure 1 Glossary format post example ..................................................................................................................... 11 Figure 2 News format posts example ......................................................................................................................... 12 Figure 3 Events, H2 Project format posts examples ............................................................................................. 12 Figure 4 Webinar “WHat do Europeans know about hydrogen technologies?” ......................................... 13 Figure 5 Fuel cells and Hydrogen event..................................................................................................................... 14 Figure 6 Clean Hydrogen Partnership Info Call 2024 .......................................................................................... 14 Figure 7 Conference: Energetab – Forum Profesjonalistów PSME ................................................................. 15 Figure 8 PCHET .................................................................................................................................................................. 16 Figure 9 Spotkanie Pomorskiej Platformy Rozwoju Morskiej Energetyki Wiatrowej .............................. 16 Figure 10 Wirtualna Rzeczywistość (VR) jako nowa forma kształcenia kompetencji przyszłoś ........... 17
5 Figure 11 Warsztaty konsultacyjne w zakresie rozwoju gospodarki wodorowej na Pomorzu .............. 18 Figure 12 Offshore2Hydrogen ..................................................................................................................................... 18 Figure 13 EduOffshoreWind ......................................................................................................................................... 19 Figure 14 H2Poland .......................................................................................................................................................... 20 Figure 15 WEBINAR: INWESTYCJE WODOROWE – POTENCJAŁ A WYZWANIA ............................... 20 Figure 16 PESA SMART ENERGY FORUM ENEX ................................................................................................. 21 Figure 17 Spotkanie Online | Zaawansowane Materiały dla Rozwoju Technologii Wodorowych ....... 22 Figure 18 Spotkanie online: Kreowanie zrównoważonych rozwiązań dzięki synergii wodoru i zaawansowanych materiałów ....................................................................................................................................... 22 Figure 19 Professional Meeting on Hydrogen – PMH2 ....................................................................................... 23 Figure 20 POLLUTEC 2023 ........................................................................................................................................... 24 Figure 21 ENVI H2 DAY .................................................................................................................................................. 24 Figure 22 ANIMA GET IDROGENO ........................................................................................................................... 25 Figure 23 HYVOLUTION PARIS .................................................................................................................................. 26 Figure 24 World Hydrogen Summit ............................................................................................................................ 26 Figure 25 isit at Cluster Tweed, meeting with European Public actors .......................................................... 27 Figure 26 Whats up in … Alpin Region concerning hydrogen valleys .............................................................. 28 Figure 27 CLUSTER TWEED General Assembly .................................................................................................... 29 Figure 28 Powering Net Zero Week ........................................................................................................................... 30 Figure 29 FABBRICHE APERTE PIEMONTE 2023 ............................................................................................... 30 Figure 30 EARTH DAY "Stati Generali con i Giovani per la Terra" .................................................................. 31 Figure 31 Example ENVI post on social media ........................................................................................................ 33 Figure 32 Example IMI post on social media ............................................................................................................ 34 Figure 33 Example IMI re-post on social media ...................................................................................................... 34 Figure 34 ENVIPARK NEWSLETTER ......................................................................................................................... 35 Figure 35 CLUSTER TWEED newsltter ..................................................................................................................... 36
6 Partners short names ENVI Environment Park Torino Spa IMI Institute For Methods Innovation IME Fundacion IMDEA Energia APRE Agenzia per la Promozione della Ricerca Europea CNH2 Centro Nacional Del Idrogeno RIGP Regionalna Izba Gospodarcza Pomorza CLUSTER TWEED Cluster Tweed BH2C Balkanski Vodoroden Klaster Abbrevations GA Grant Agreement CA Consortium Agreement
7 Executive Summary This document illustrates the Communication and Dissemination Activities performed by the HYPOP’s Partners during the first 12 months. Within the project, each HYPOP’s Partner have specific activities in each Country, in order to progress with all WPs. These activities even support the Communication and Dissemination of the project, other than create a HYPOP Community itself: • analysis of the different approaches in EU state members with the main focus on the HYPOP partners Countries (WP1 related) • info by EU NCPs (energies, climates in particular) regarding related and similar activities • public understanding and acceptance of hydrogen technology (WP1, WP2 related) • National and European Hydrogen Technologies roadmaps analysis (energy, transportation, automotive, etc.) (WP1 related) • public opinion regarding H2 implementation in EU countries in terms of technology understanding and acceptance (WP1 related) • co-creation and engagement approach (WP1, WP2 related and preliminary to WP3, WP4) • networking and collaboration with other EU-funded (but also regional and national) projects and initiatives (WP1,WP2,WP5 related) • to increase the uptake and replication potential of the project’s outputs across Europe and beyond (WP1, WP2, WP5 related) • attend conferences in the hydrogen sector to present results, guidelines and toolboxes developed through HYPOP (WP5 related) • use of the social media to increase the citizen hydrogen technologies awareness and acceptance (WP5 related) The above-mentioned activities are strictly linked with C&D activities included in this report and here summarised: • Workshop, Conference, Symposium (participation and organization) • Stakeholders engagement • Papers and publication • Public engagement and educational activities • Social media, website news, newsletter • Etc.
8 1 Introduction 1.1. Context and background Project HYPOP - HYdrogen Public Opinion and accePtance, Grant Agreement nr 101111933 is a project supported by the Clean Hydrogen Partnership and its members Hydrogen Europe and Hydrogen Europe Research, and co-funded by the European Union. Project HYPOP's Overall Objective is to raise public awareness and trust towards hydrogen technologies and their systemic benefits, through: • the preparation of guidelines and good practices that will help to define more effectively how citizens, consumers/end-users and stakeholders can be involved in the implementation of Hydrogen technologies • the creation of a web platform, and social media, collecting communication material, mainly videos, on new hydrogen technologies, developed according to the early findings of the public engagement activities. To reach the overall goals of the project, 2 different target groups will be targeted, engaged and involved directly in dedicated activities: • the first target group brings together: citizens, consumers, end users and communication experts. The project will analyze the public understanding of citizens aged 15 and above in each of the Country or Region surveyed (Public Opinion Survey, commissioned by Hydrogen Europe in early 2022 and expected to be completed by spring 2023) with a deep focus on East EU areas (owing also to the involvement of local partners in Poland and Bulgaria). • the second one includes the following stakeholders: First responders, permitting entities, certification bodies and decision makers. Hydrogen is one of the key components of the energy decarbonization strategy of the Union. Its contribution is considered crucial within the main European Union Policies. The development of Hydrogen technologies and their integration into the market energy can represent an important opportunity to face the challenge of climate neutrality and the energy crisis that Europe, its economy and its citizens are currently living through. Public awareness activities are essential for increasing social acceptance and trust in hydrogen-based technologies throughout the European Union, particularly for addressing the potential lack of knowledge or mistrust of key stakeholders directly involved in the first phases of mass deployment in Europe. This Plan for communication, dissemination and exploitation aims at outlining an adequate and impactful approach towards awareness raising and outreach, supporting thus strongly the engagement of relevant stakeholders in the project activity and preparing the ground for the use of its results.
9 1.2. Specific objectives, expected outcomes and impacts of project HYPOP HYPOP will strive to achieve the following specific objectives: • Understanding public perceptions and reactions to hydrogen and fuel cell technologies • Identification of the main individual-level determinants of public understanding and acceptance of hydrogen technologies • Enhancing involvement of citizens in the implementation of solutions contributing to the transition to hydrogen and fuel cells • Understanding the pathways to influence public opinion by analysis of the current depiction of hydrogen technologies in broadcasts, newspapers, and social media, and from this developing a public information strategy • Assessment of the specific role of the socio-economic and environmental impacts of hydrogen technologies • Clear guidance on safety and certification and support to obtain permits and authorisations for installing hydrogen technologies • Engagement on Hydrogen Technologies’ implementation • Identifying the safety approaches and the safety barriers in a range of different Countries, in order to create a map of the main requirements (certification) for installing hydrogen technologies and facilities • Identifying the attitudes of the different countries towards social life cycle assessment (S-LCA) of the hydrogen technologies Through its different operational activities, HYPOP will aim to achieve the objectives mentioned above, whilst the transversal work of “impact maximisation”, which includes communication and dissemination, will act in support: the aim being to leverage results and bring them to an upper level, reaching the widest possible audience of relevant stakeholders and engaging them into the project activities (in line with the stakeholder engagement strategy of the project) and the exploitation of results. Below the main project outcomes and expected impacts: • Outcomes: o Reach a deeper comprehension of the public opinion on hydrogen technologies o Improvement of the social awareness, trust and reduction of the social distance to the hydrogen topic o Improvement of the understanding of the hydrogen technologies o Improvement of the scientific community and stakeholders’ awareness of the public opinion on hydrogen topic, limits and possible drivers into the acceptance process • Impacts: o Socio-cultural (increase the knowledge and acceptance) o Environmental/Climatic (hydrogen is a valid energy carrier used to produce clean energy with environment benefits) o Scientific (create more efficient technologies to integrate into the market)
16 Figure 8 PCHET #8 Title: Spotkanie Pomorskiej Platformy Rozwoju Morskiej Energetyki Wiatrowej (Meeting of the Pomeranian Platform for the Development of Offshore Wind Energy) Date: 1.12.2023 Location: Gdańsk UMWP Participation and/or organization: Type of action: Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://pracodawcypomorza.pl/2023/12/07/chca-laczyc-offshore-z-wodorem/ Figure 9 Spotkanie Pomorskiej Platformy Rozwoju Morskiej Energetyki Wiatrowej
17 #9 Title: Wirtualna Rzeczywistość (VR) jako nowa forma kształcenia kompetencji przyszłoś (Virtual Reality (VR) as a new form of competence education future) Date: 5.12.2023 Location: Gdańsk Participation and/or organization: Type of action: Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://app.evenea.pl/event/xman-event/ Figure 10 Wirtualna Rzeczywistość (VR) jako nowa forma kształcenia kompetencji przyszłoś #10 Title: Warsztaty konsultacyjne w zakresie rozwoju gospodarki wodorowej na Pomorzu (Consultative workshops on the development of the hydrogen economy in Pomerania) Date:26.09.2023 Location: Gdańsk Participation and/or organization: Type of action: Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://app.evenea.pl/event/warsztaty-konsultacyjne/
18 Figure 11 Warsztaty konsultacyjne w zakresie rozwoju gospodarki wodorowej na Pomorzu #11 Title: Offshore2Hydrogen Date: 11.01.2024 Location: Gdańsk Participation and/or organization: Type of action Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://app.evenea.pl/event/warsztaty-konsultacyjne/ Figure 12 Offshore2Hydrogen
19 #12 Title: EduOffshoreWind Date:5-6.03.2024 Location: Gdańsk Participation and/or organization: Organization &Participation – presentation + discussion panel + workshop Partner: RIGP Web link: https://eduoffshorewind.pl/ Figure 13 EduOffshoreWind #13 Title: H2Poland Date : 24-25.04.2024 Location: Poznań Participation and/or organization: Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://h2poland.com.pl/pl/
20 Figure 14 H2Poland #14 Title: WEBINAR: INWESTYCJE WODOROWE – POTENCJAŁ A WYZWANIA (WEBINAR: HYDROGEN INVESTMENTS – POTENTIAL AND CHALLENGES) Date: 01.02.2024 Location: Online Participation and/or organization: Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://klasterwodorowy.pl/webinar-inwestycje-wodorowe-potencjal-awyzwania,289,pl Figure 15 WEBINAR: INWESTYCJE WODOROWE – POTENCJAŁ A WYZWANIA
21 #15 Title: PESA SMART ENERGY FORUM ENEX Date: 7-8.02.2024 Location: Kielce Participation and/or organization: Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://psme.org.pl/pesa-smart-nergy-forum-enex-024/ Figure 16 PESA SMART ENERGY FORUM ENEX #16 Title: Spotkanie Online | Zaawansowane Materiały dla Rozwoju Technologii Wodorowych (Online Meeting | Advanced Materials for Hydrogen Technology Development) Date: 8.03.2024 Location: Online Participation and/or organization: Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://nanonet.pl/spotkanie-online-zaawansowane-materialy-dla-rozwojutechnologii-wodorowych/
22 Figure 17 Spotkanie Online | Zaawansowane Materiały dla Rozwoju Technologii Wodorowych #17 Title: Spotkanie online: Kreowanie zrównoważonych rozwiązań dzięki synergii wodoru i zaawansowanych materiałów (Online meeting: Creating sustainable solutions through the synergy of hydrogen and advanced materials) Date: 10.05.2024 Location: Online Participation and/or organization: Organization &Participation – presentation + discussion panel Partner: RIGP Web link: https://nanonet.pl/spotkanie-online-kreowanie-zrownowazonych-rozwiazandzieki-synergii-wodoru-i-zaawansowanych-materialow/ Figure 18 Spotkanie online: Kreowanie zrównoważonych rozwiązań dzięki synergii wodoru i zaawansowanych materiałów
23 #18 Title: Professional Meeting on Hydrogen – PMH2 Date: 8 October 2024 Location: Madrid Participation and/or organization: Ariema Energy and Environment S.L. Type of action: Attendance Partner: CNH2 Web link: https://pmh2.com/ Figure 19 Professional Meeting on Hydrogen – PMH2 2.1.2 Fairs & Exhibitions: #1 Title: POLLUTEC 2023, Lyon (France) - stand by ENVI Date: October 2023 Location: Lyon (France) Participation and/or organization: POLLUTEC Type of Action: ENVI stand at POLLUTEC with promotion of hydrogen project as HYPOP (flyers, slide about the project) Partner: ENVI
24 Figure 20 POLLUTEC 2023 2.1.3 Stakeholders Engagement Activities #1 Title: ENVI H2 DAY Date: 26 October 2023 Location: ENVI PARK, Turin Participation and/or organization: ENVI Type of Action: H2 DAY event organised by ENVI with support of different projects (synergy with EVERYWH2ERE, BEST4Hy, Sistema Poli – local companies clusters); HYPOP was mentioned several times to enphasise the social acceptance topic. Value chain representatives. Target reached: Manufacturers/Hydrogen sector; Policy makers, EU and local projects; Clusters, territorial associations, networks, hydrogen valley; Eu and local projects; scientific community Partner: ENVI Web link: www.envipark.com/envi-news/idrogeno-e-sostenibilita-in-envipark-vi-aspettiamoil-26-ottobre-per-lh2day/ Figure 21 ENVI H2 DAY
25 #2 Title: ANIMA GET IDROGENO Date:18 January 2024 Location: On line event Participation and/or organization: ANIMA IDROGENO ASSOCIATION Target: Companies, sector experts Type of Action: HYPOP presentation and invitation to participate to the WP2 for data collection. Event closed to the ANIMA IDROGENO members. Partner: ENVI Figure 22 ANIMA GET IDROGENO #3 Conference: Hyvolution Paris 2024 Title: European connection during the event (Discussion with France Hydrogen, Hydrogen Europe and industrial players) Date: 30/1, 31/1 and 1/3/2024 Location:Paris Partner: CLUSTER TWEED Web link:https://paris.hyvolution.com/fr/les-conferences-hyvolution-paris-2024
32 2.1.6 Social media, website news, newsletter Activities description: Introduction to the project in general to spark interest amongst our followers Partner: ENVI Web links: • www.linkedin.com/feed/update/urn:li:activity:7165361290301894656 • www.linkedin.com/feed/update/urn:li:activity:7166115006252625920 • www.linkedin.com/feed/update/urn:li:activity:7168555860749754368 • www.facebook.com/EnvironmentPark/posts/pfbid02LEA3YCqW7c8669L2VzE5gFKkYG b6e1dqxLnZrHFhrHQhRB3naRhvu14KmhWp5anYl?locale=it_IT • www.facebook.com/EnvironmentPark/posts/pfbid022wHDF776txCUSBXaC9UGCA3JY RQtDH2ixbKa9t1qdNXAUeborCPkUMa3wacxFY5Dl?locale=it_IT • www.facebook.com/EnvironmentPark/posts/pfbid0fTr9jt7FmTbww3V4AMgscRiqJn6sy aWJ278ekoaaev1f7A73Wm232dpPzPtrFZ5hl?locale=it_IT • https://x.com/HypoPproject/status/1767551126520705443 • https://x.com/HypoPproject/status/1756989019840245859 • https://x.com/EnvironmentPark/status/1731629283557220738 • www.facebook.com/permalink.php?story_fbid=pfbid02hs2rdZWXGHMGXxvuZBY3hhq QYaJMDpNGCxEW3LfbJJVBrcFYyfbYy18zKhBnynbl&id=61553446107567 • https://x.com/HypoPproject/status/1756989019840245859 • https://x.com/HypoPproject/status/1767551126520705443 • https://x.com/HypoPproject/status/1786032909021020557
33 Figure 31 Example ENVI post on social media Activities description: HYPOP GA Meeting and project presentation Partner: IMI Web link: X: @IMI_methods | 203 followers Facebook: /methodsinnovation | 357 likes, 375 followers LinkedIn: /company/methodsinnovation/ | 429 followers Activities description: HYPOP repost: GA Meeting Partner IMI Web link: Posted to X (274 views) and Facebook (3 views)
34 Figure 32 Example IMI post on social media Activities description: Invitation to join HYPOP community Partner: IMI Web link: X (44 views), Facebook (25 views, 2 likes) LinkedIn (6 reactions, 1 comment, 1 repost) Figure 33 Example IMI re-post on social media Activities description: Introduction to the project in general to spark interest amongst our followers Partner IMI
35 Web links: • https://x.com/HypoPproject/status/1730620851953779125 • www.facebook.com/methodsinnovation/posts/663954329265290 • https://x.com/IMI_methods/status/1780609065594302792 • www.facebook.com/methodsinnovation/posts/pfbid0uSdCYxYHfTbHhWsh9 9KiMFfjUEoRSie8TbYXhvZGno1W79XqgtyJNbS8tT9VgeiGl • www.linkedin.com/feed/update/urn:li:activity:7186375565266800640 Title: ENVIPARK NEWSLETTER Date:18 November 2024 Type of Action: ENVIPARK NEWSLETTER: project launch + link to the website Web link:www.envipark.com/en/progetti-p/27401-2/ Figure 34 ENVIPARK NEWSLETTER TWEED Newsletter Title: Our Hydrogen Newsletter Date: One every 3 months Context: We publish every three months to our contact members (more than one thousand people) our activity on the hydrogen topics. The HyPOP project has been of course described. For example, our last newsletter is available on this link
36 Partner: CLUSTER TWEED Web link: https://web.apsis.one/preview/19355584-7332-43c0-8608fe5b2a175256?accountId=cluster-tweed Figure 35 CLUSTER TWEED newsltter Partner: CNH2: Web link: https://twitter.com/cnh2_es/status/1759539139756556344 Number of post, followers and visualization: 2 posts, 95 impressions, 2 Twitter engagement.
37 Web link “https://www.instagram.com/p/C3hwOLINNVW/?utm_source=ig_web_copy_link&igsh=MzRlODBi NWFlZA==” Number of post, followers and visualization: 1 post, 122 impressions, 3 Instagram engagements
38 Web link: “https://www.linkedin.com/posts/cnh2-centro-nacional-del-hidr%C3%B3geno16464211b_hypop-uniaejneuropea-activity-7165302928042311681oYhJ?utm_source=share&utm_medium=member_desktop” Number of post, followers and visualization: 1 post, 1584 impressions, 70 LinkedIn engagements. Web link: “https://www.facebook.com/CNH2es/posts/pfbid0Lo7CQuUPakw9c1vMHH5YdKfoiUc4ou YYWDyEimhxWNCkQGBUkEcDLYyrM9BP621hl” Number of post, followers and visualization: 1 post, 65 impressions, 3 Facebook engagements.
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40 2.2 KPI Monitoring The following table, coming from D5.6 – Strategic Communication, Dissemination and Exploitation Plan, reports C&D project’s KPI updated at M12: Table 1 C&D project’s KPI # KPI Target Audience Status at M12 1 HYPOP’s visual identity and related promotional N. of brand identity kit released: 1 N. of social media banners: 2 N. of flyers: 2 N. of roll-ups: 2 N. of informative posters >2 N. of flyers distributed >2000 Scientific experts, Industry, social partners, businesses, policy makers, community at large All materials developed 2 Design infographics and develop informative videos N. of informative videos to explain hydrogen and its application translated in 5 languages (incl. English): >3 N. of infographics to visualise project’s outputs translated in 5 languages (incl. English): >5 Scientific experts, Industry, social partners, businesses, policy makers, community at large Ongoing, videos and infographics will be developed and published in Y2 3 Website and social media accounts (LinkedIn, X, Instagram) Website: N. of website online (M4): 1 N. of total visits: > 15.000 N. of countries reached >27 Social media: N. of accounts setup and active (M6): 4 N. of posts per year (total): >50 Scientific experts, Industry, social partners, businesses, policy makers, community at large Website online since M4, website visits around 1.500 from 12 countries. Social Media accounts set up (LinkedIn, X, Facebook, Instagram), 36 posts shared on each social media account. Social media campaigns will be
41 # KPI Target Audience Status at M12 N. of social media campaigns: >5 N. of LinkedIn//X followers: Y1: n° 700 Y2: n° 1000 N. of Instagram followers: Y1: n° 1000 Y2: n° 500 YouTube viewers: Y1: n° 300 Y2: n° 600 N. of general local event per country participated by the local partner): >1 N. of article/radio or tv interviews in national or regional media by local partners for each partner country: >1 implemented in Y2. LinkedIn followers: 255 followers in Y1 Instagram followers: 133 followers YouTube followers: 5, no video in the channel yet Events KPI achieved, article under monitoring. 4 Participation in external events and conferences and promotion through traditional media channels (*) N. of participation in events with dedicated booths: >3 N. of speeches at events and conferences (live and online): >5 Scientific experts, Industry, social partners, businesses, Press Releases are planned in Year 2. Some events have been identified: the EU Hydrogen Week,