A longitudinal analysis of the influence of career motivations on entrepreneurial intention and action
Abstract
The impact of career motivations on entrepreneurial inten-tion and action remains in need of being investigated con-jointly. Using a large sample and follow-up data collectedfive years later, we investigate their influence on the entre-preneurial involvement of young adults, from the expressionof an intention to entrepreneurial action. We show that onlythe search for job security seems to have a persistent effectthroughout the process. In addition, autonomy is associatedwith the formation of intention, while wanting to manage fullprocesses is related to actual start-up participation. We dis-cuss the theoretical and practical implications.
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Depósito de Investigación de la Universidad de Sevilla https://idus.us.es/ This is the peer reviewed version of the following article: Delanoë‐Gueguen, S., & Liñán, F. (2019). A longitudinal analysis of the influence of career motivations on entrepreneurial intention and action. Canadian Journal of Administrative Sciences/Revue Canadienne des Sciences de l'Administration, 36(4), 527-543, which has been published in final form at https://doi.org/10.1002/cjas.1515. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Use of Self-Archived Versions. This article may not be enhanced, enriched or otherwise transformed into a derivative work, without express permission from Wiley or by statutory rights under applicable legislation. Copyright notices must not be removed, obscured or modified. The article must be linked to Wiley’s version of record on Wiley Online Library and any embedding, framing or otherwise making available the article or pages thereof by third parties from platforms, services and websites other than Wiley Online Library must be prohibited."
1 Career motivations, entrepreneurial intention and action A longitudinal analysis of the influence of career motivations on entrepreneurial intention and action Servane Delanoë-Gueguen* Toulouse Business School Francisco Liñán University of Seville & Anglia Ruskin University Abstract The impact of career motivations on entrepreneurial intention and action remains in need of being investigated conjointly. Using a large sample and follow-up data collected five years later, we investigate their influence on the entrepreneurial involvement of young adults, from the expression of an intention to entrepreneurial action. We show that only the search for job security seems to have a persistent effect throughout the process. In addition, autonomy is associated with the formation of intention, while wanting to manage full processes is related to actual start-up participation. We discuss the theoretical and practical implications. Résumé L’impact des motivations professionnelles sur l’intention et l’action entrepreneuriales restent à étudier conjointement. En nous basant sur un large échantillon interrogé à cinq ans * Please address correspondence to: Servane Delanoë-Gueguen, Department of Strategy, Entrepreneurship and Innovation, Toulouse Business School, 1 Place Alphonse Jourdain – CS 66810, 31068 Toulouse Cedex 7, France. Email: [email protected]. This manuscript has been partly financed by the project “Longitudinal study on the process of emergence of high-impact entrepreneurs”, approved and funded by the Spanish National R&D Plan (Ref.: ECO2016-75655-P). 1
d'intervalle, nous analysons l’influence de ces motivations sur l’implication entrepreneuriale de jeunes adultes, de l’expression d’une intention jusqu’à l'action entrepreneuriale. Nous montrons que seule la recherche de sécurité de l'emploi semble avoir un effet persistant tout au long du processus. De plus, l’autonomie est associée à la formation de l’intention, alors que la volonté de gérer l’intégralité des processus est liée à la participation entrepreneuriale. Nous discutons les implications théoriques et pratiques de ces résultats. Keywords: career motivations, regulatory focus, entrepreneurial intention, start-up behaviour, longitudinal analysis, entrepreneurial process Mots clés : motivations professionnelles, focus régulateur, intention entrepreneuriale, start-up, analyse longitudinale, processus entrepreneurial Introduction The analysis of the motivations of individuals making career decisions is crucial for entrepreneurship theory (Carter, Gartner, Shaver, & Gatewood, 2003; Shane, Locke, & Collins, 2003), as they are essential for people to form entrepreneurial intentions and, subsequently, to start companies (Ajzen & Gilbert Cote, 2008; Renko, Kroeck, & Bullough, 2012). For some time, the focus of entrepreneurship research shifted away from these motivations to focus on intention models (Carsrud & Brännback, 2011). These models consider motivations as distal influences of intention, whose effect is mediated by perceived desirability in Shapero and Sokol’s (1982) Entrepreneurial Event Formation Model (EEM) and by attitude toward a behaviour in Ajzen’s (1991) Theory of Planned Behaviour (TPB). Still, research focusing specifically on motivations and their potential influence on the transition from intention to entrepreneurial behaviour has recently been identified as an important research area (Fayolle, Liñán, & Moriano, 2014; Renko et al., 2012; Stephan, Hart, 2
& Drews, 2015). In this context, Higgins’s (1997) Regulatory Focus Theory (RFT) could shed some interesting light on the motivations driving entrepreneurs throughout their entrepreneurial journeys (Brockner, Higgings, & Low, 2004). This theory suggests that individuals consider two major decision factors to form their choices: people with a so-called promotion focus will be motivated by accomplishments, thereby seeking to achieve positive outcomes, while those with a prevention focus will be bearing in mind safety considerations, thereby seeking to avoid negative outcomes (Higgins, 1997). These regulatory foci are intrinsically linked to motivations (Fischer, Mauer, & Brettel, 2018). While both foci have virtues, they may play different roles throughout the entrepreneurial process and it is expected that too much of a prevention focus could hinder entrepreneurial outcomes (Brockner et al., 2004). Current research on entrepreneurial motivations faces at least two problems. The first one is the lack of prospective studies reflecting the longitudinal nature of entrepreneurial journeys, thereby acknowledging the time delays inherent to entrepreneurial processes (Carsrud & Brännback, 2011; Carter et al., 2003). In fact, individuals’ underlying career motivations are usually analyzed using cross-sectional data (Shirokova, Osiyevskyy, & Bogatyreva, 2016). A second problem is that, despite a few exceptions (Delanoë-Gueguen & Fayolle, 2018; Delanoë, 2013; Liñán & Rodríguez-Cohard, 2015; Shinnar, Hsu, Powell, & Zhou, 2017; Van Gelderen, Kautonen, & Fink, 2015), most studies focus on the formation of intention, but hardly ever investigate actual entrepreneurial realization (Fayolle & Liñán, 2014; Schlaegel & Koenig, 2014). Thus, while it has long been proposed that varying motivations may be influencing each stage and the transition between the entrepreneurial process stages differently (Shane et al., 2003), their impact on actual involvement in entrepreneurial endeavours remains in need of being investigated in a consistent manner (Stephan et al., 2015). This is all the more important as these motivations have been shown to influence the growth subsequently achieved by the ventures (Cassar, 2007). 3
In this paper, we therefore address the following research question: how do career motivations impact, first, the formation of entrepreneurial intention and, second, the subsequent involvement in entrepreneurial undertakings? We rely on the seminal work by Kolvereid (1996) as a starting point for the motivational beliefs behind career choices. Our objective of collecting prospective data including individuals who may or may not be interested in entrepreneurial careers (Carter et al., 2003; Krueger, Reilly, & Carsrud, 2000) leads us to first identify a sample of upper-division students (Krueger et al., 2000), surveyed again five years later, once they had entered professional life. Based on a parsimonious career motivation scale representing five dimensions, we analyze how these dimensions are related to the entrepreneurial intention and the actual entrepreneurial behaviour of individuals in the five years elapsed. Using Structural Equation Modelling (SEM), we highlight the presence of complex relationships between the different motivations, intention, and actual entrepreneurial behaviour, throughout the entrepreneurial process. We show that only the search for job security, a prevention-related motivation, has a persistent and hindering effect throughout the process. However, the search for autonomy and the willingness to manage the whole process, both promotion-related motivations, contribute respectively to the formation of entrepreneurial intention and the concretization of entrepreneurial outcomes. We know of very few studies adopting this longitudinal approach successfully (Liñán & Rodríguez-Cohard, 2015; Shinnar et al., 2017), as earlier attempts to incorporate entrepreneurial behaviour follow-up data for individuals initially surveyed during their studies had been unsuccessful, possibly due to limited time intervals (Souitaris, Zerbinati, & Al-Laham, 2007). Our study offers several contributions. From a theoretical standpoint, our analysis enables us to highlight the relative importance of different career motivations at two key early stages of the entrepreneurial process, namely the formation of entrepreneurial intention, but also the actual subsequent participation in an entrepreneurial project. It also serves to inform Regulatory 4
Focus Theory in entrepreneurial contexts (Brockner et al., 2004; Higgins, 1997) by showing the role of specific promotionand prevention-related career motivations in respectively fostering and hindering early entrepreneurial developments. For entrepreneurship scholars, our analysis relies on a parsimonious attitude scale, adapted from Kolvereid’s (1996) original proposition, which can be used in future entrepreneurship studies to achieve increased homogeneity and comparability. From a methodological standpoint, the use of a large initial sample and a follow-up study after five years ensures the robustness of our proposition. Last but not least, from a practical standpoint, we identify what motivations are important for policy makers, educators and start-up advisors seeking to encourage actual entrepreneurial involvement rather than just intention. In the following section, we present our literature review starting with the presentation of career motivations in entrepreneurial contexts, their theoretical groundings within the Theory of Planned Behaviour (Ajzen, 1991), and their relationship with Regulatory Focus Theory (Brockner et al., 2004; Higgins, 1997). This leads us to present our research model. We then turn to our methodology and the presentation of our data analysis. After that, we discuss our results, and conclude by showing their limitations and opportunities for future research. Theoretical Background and Hypothesis Development Intentionality has long been a characteristic attributed to entrepreneurial behaviour (Carter et al., 2003; Krueger, 2009), as the choice of an entrepreneurial path goes through various phases of increasing engagement, from the formation of an entrepreneurial intention to actual entrepreneurial behaviour (Carsrud & Brännback, 2011; Delanoë-Gueguen & Fayolle, 2018). In this context, scholars have been seeking to understand which career motivations lead some individuals rather than others to enter and progress through entrepreneurial journeys. 5
Career Motivations and Entrepreneurial Career Paths Two complementary perspectives may be used to understand how career motivations influence individuals’ choices of career path: the Theory of Planned Behaviour, or TPB (Ajzen, 1991), and Regulatory Focus Theory, or RFT (Higgins, 1997). The TPB, on the one hand, posits that in the case of complex behaviours, as is usually considered to be the case for entrepreneurship, action will be preceded by the formation of an intention, and that this intention itself will be influenced by an attitude toward that behaviour, social norms and perceived behavioural control (Ajzen, 1991). In this theory, attitudes illustrate the “dispositions to respond with some degree of favorableness or unfavorableness to a psychological object” (Ajzen & Gilbert Cote, 2008, p. 289). Their underlying determinants are behavioural beliefs or “beliefs about a behavior’s consequences” (Ajzen & Gilbert Cote, 2008, p. 302), which are closely related to motivations. In entrepreneurial contexts, career motivations have been related to perceived attractiveness (Boissin, Chollet, & Emin, 2009; De Clercq, Honig, & Martin, 2013; Souitaris et al., 2007) or perceived desirability (Fitzsimmons & Douglas, 2011; Krueger et al., 2000; Nasurdin, Ahmad, & Lin, 2009; Segal, Borgia, & Schoenfeld, 2005), and hence an intention to engage in entrepreneurial paths. In fact, individuals favour activities that they expect will enable them to attain positively valued outcomes or avoid negatively valued ones (Vroom, 2005). In this context, the work motivations of individuals represent the valence or importance they attribute to various work-related outcomes (Manolova, Brush, & Edelman, 2008). They feed their attitude toward entrepreneurship and, in turn, their intention to embrace an entrepreneurial path or not. Entrepreneurial valence is clearly a multi-dimensional construct (Renko et al., 2012), as illustrated in the variety of career motivations identified in the literature. 6
RFT, on the other hand, focuses specifically on the motivational drivers of individuals and the related self-regulatory mechanisms that they rely on when pursuing specific goals (Fischer et al., 2018). It proposes that these drivers may be aimed either at getting pleasure or avoiding pain. In work-related contexts, the aims may be to reach some positive accomplishments, in the case of individuals exhibiting a promotion focus, or to prevent losses or negative outcomes, for individuals relying on a prevention focus (Higgins, 1997). The presence of a promotion and a prevention focus have been shown to respectively motivate and demotivate students to consider an entrepreneurial career (Jaskiewicz, Luchak, Oh, & Chlosta, 2016). Further along in the process, when developing a new venture project, alternatively emphasizing promotion and prevention aspects appears important for moving forward (Brockner et al., 2004; Fischer et al., 2018; Hmieleski & Baron, 2008). For example, it has been proposed that a promotion focus will be most useful in the idea generation phase, while a prevention focus should help screen these ideas in a disciplined manner (Brockner et al., 2004). In addition, while in stable environments entrepreneurs’ promotion and prevention focuses do not seem to impact firms’ performance levels, in the case of dynamic environments requiring a constant re-assessment and repositioning of the venture, a promotion focus, as opposed to a prevention focus, appears to enhance performance (Hmieleski & Baron, 2008). Finally, a prevention focus has been shown to reduce the likelihood of becoming a serial entrepreneur (Simmons, Carr, Hsu, & Shu, 2016). Entrepreneurial Versus Employee Career Motivations Because of their acknowledged importance for the development of entrepreneurial endeavours, the career motivations of entrepreneurs have attracted attention and been the topic of important studies (Carter et al., 2003; Douglas & Shepherd, 2002; Manolova et al., 2008; Segal et al., 2005; Shane et al., 2003; Stephan et al., 2015). 7
In recent years, many US scholars have been relying on data collected via the Panel Study of Entrepreneurial Dynamics (PSED I and II), which includes data regarding six career reasons: innovation, independence, recognition, roles, financial success, and self-realization (Carter et al., 2003; Cassar, 2007; Manolova et al., 2008). In other geographic areas, where PSED data are not available, research has been favouring the use of Kolvereid’s (1996) proposition (Boissin et al., 2009; Fayolle & Gailly, 2015; Kautonen, van Gelderen, & Tornikoski, 2013; McNally, Martin, Honig, Bergmann, & Piperopoulos, 2016; Souitaris et al., 2007) or the use of ad-hoc scales (Aziz, Friedman, & Sayfullin, 2012; Giacomin et al., 2011; Pruett, Shinnar, Toney, Llopis, & Fox, 2009; Raposo, do Paço, & Ferreira, 2008). Carter et al. (2003) point out Kolvereid’s (1996) research as a ground-setting study on career motivations, including a comparison with non-entrepreneurs. Finally, some scholars have chosen to focus on the influence of individual dimensions taken separately or in combination. Examples include: work effort (Douglas & Shepherd, 2002); autonomy (Van Gelderen & Jansen, 2006); a need for achievement, wealth, and autonomy (Engle et al., 2010); a need for achievement, locus of control, and risk propensity (Frank, Lueger, & Korunka, 2007); or independence and innovation (Zellweger, Sieger, & Halter, 2011). Overall, in a review, Stephan et al. (2015) identified seven specific motivations for entrepreneurship: achievement, challenge, and learning; independence and autonomy; income security and financial success; recognition and status; family and roles; dissatisfaction; and community and social motivations. They also highlighted the fact that few studies in their sample included students. Yet, student-based studies exist, as illustrated by the list of articles included in our Table 1, which presents 29 studies interested in career motivations. Among these, 19 were conducted with student samples. In addition, an overwhelming majority of these studies focus on the intention stage (Table 1). [Insert Table 1] 8
in age or gender were removed. This left an initial usable sample of 2,188 responses (described in Table 2 below). [Insert Table 2] The follow-up data were collected five years later, in 2016, to identify the individuals’ professional status and whether they had been involved in an entrepreneurial project since 2011. This left enough time for the respondents to start their career and be considered as young professionals, and eliminated the bias of using student samples often present in entrepreneurship research (Shinnar et al., 2017). In addition, it enabled the inclusion of individuals considering both entrepreneurial and employee careers (Carter et al., 2003; Krueger et al., 2000). A very high attrition rate was experienced, as could be expected given the extended time lapse between the two data collections, and the substantial changes in personal situations that are common after graduation. Even so, 155 valid responses were collected. Based on the information collected in 2011, we compared the characteristics of the follow-up subsample with that of the full 2011 sample and found no evidence of non-response bias in average age (21.31 for the follow-up respondents versus 21.30 for the original full sample), role models (63% versus 64%), enrolment in business (29.7% versus 29.0%) or engineering schools (53.6 % versus 55.1%), or gender (41.3% versus 47%, not statistically significant). Measures Our dependent variable measures whether the respondents had been involved in creating an organization (Gartner, 1988) between 2011 and 2016. When designing such studies, one should seek to avoid survivor bias, and to include those who withdrew between the two data collections, or are still in the process of starting (Carter et al., 2003). Thus, our measure of 15
entrepreneurial behaviour is the (binary) answer to the question: “Since 2011, have you been directly involved in a start-up project (as a member of the management team)?” Among the 155 respondents, 31 (20.0%) indicated that they had (answered yes). Their project status at the time of the 2016 data collection was as follows: 14 were up and running, six had been launched but then stopped, five were still in the pre-start-up phase and, finally, six had withdrawn during the preparation phase. Entrepreneurial intention was measured in 2011 based on the three items used by Kolvereid (1996) and two additional items used to assess the perceived likelihood of starting a venture in a given time period (one year and five years after finishing the studies). These two items are frequently used in entrepreneurship research (Autio, Keeley, Klofsten, Parker, & Hay, 2001; Dohse & Walter, 2012; Rauch & Hulsink, 2015). Regarding motivations, the initial research instrument included the 33 items identified by Kolvereid (1996) as potential reasons for career choice, and classified by this author into 11 categories (five thought to favour organizational employment and six self-employment). Specifically, the respondents were asked the following question: “For each of the following elements, please indicate its importance for your career choice on a scale going from ‘not important’ (1) to ‘very important’ (7).” The items were randomly ordered in the questionnaire. Examples of items related to organizational employment include “job security” or “having a simple, not complicated job”, while “economic opportunity” or “independence” are items related to self-employment (see Table 4 below). In addition, the literature highlights a series of important aspects related to the profile of individuals that may have an impact on entrepreneurial career choices (Hindle, Klyver, & Jennings, 2009), which we therefore include as control variables: gender, fields of study, the presence of entrepreneurial role models, and age. Regarding gender, being a female has long been associated with lower entrepreneurial intentions and involvement (Kelley et al., 2017). 16
Similarly, concerning the field of studies, business students appear to have higher entrepreneurial intention levels than their counterparts pursuing science and technology or humanities tracks (Schwarz, Wdowiak, Almer-Jarz, & Breitenecker, 2009). Next, contact with role models is also regularly presented in the literature as influencing a person’s professional values (Boissin, Branchet, Delanoë, & Velo, 2011) and actual entrepreneurial activities (Shirokova et al., 2016). Finally, age is also regularly included as a control (Renko et al., 2012; Schwarz et al., 2009; Zellweger et al., 2011). These variables are measured as follows: a binary variable for gender (1 = female), a three-category variable for field of studies (business school, engineering school, general university), a binary variable for knowing an entrepreneurial role model (1 = yes), and the number of years for age. Analysis Exploratory factor analysis (EFA) was used to depurate the intention and attitude scales (Henson & Roberts, 2006; Matsunaga, 2010). The principal axis factoring method, recommended as the most adequate for identifying and understanding latent constructs, was used together with an oblique rotation (oblimin) to facilitate the interpretation of results (Conway & Huffcutt, 2003; Costello & Osborne, 2005). Strict criteria were set for retention of items (Hair, Black, Babin, & Anderson, 2014): factor loading had to be higher than .5 (a limit aimed at providing convergent validity and practical significance), cross-loading on a different factor lower than .30 (in order to provide adequate discriminant validity between factors), and the items had to exhibit a communality of at least .40 to be retained (Costello & Osborne, 2005). The depuration process consisted in running the EFA iteratively. After each iteration, the item not meeting the criteria—having the lowest factor loading and/or highest cross-loading, and/or the lowest communality—was excluded and the EFA was repeated. This process was reiterated until all remaining items met the inclusion criteria and the results were fully satisfactory. 17
Finally, we checked the Cronbach’s alphas of the resulting scales to verify their internal consistency. Intention scale. The EFA was first used to depurate the intention scale. This resulted in the removal of one item from Kolvereid’s (1996) original list, namely the reverse-coded question “how likely is it that you will pursue a career as employed in an organization?” due to its low loading (.394). Table 3 presents the factor loadings and Cronbach’s alpha. [Insert Table 3] Attitude scale. The depuration method was then applied to the attitude items. However, while the initial list proposed by Kolvereid (1996) included 33 items, we first checked that these items were indeed individually significantly related to intention.2 Using the 0.10 significance level, only 24 of the 33 original items had a significant correlation with intention. We thus removed the nine items that failed to meet that criterion and ran the EFA on the remaining 24 items.3 The initial EFA for the 24 attitude items yielded five factors with eigenvalues greater than one, also confirmed by the analysis of the Scree plot (Costello & Osborne, 2005). The iterative process described above was then followed, leading to the 12-item solution presented in Table 4. [Insert Table 4] The emerging factors have clear meanings and represent one, or the merging of two, of the original sub-scales used by Kolvereid (1996) (Table 4 includes the wording of each item). The first one, autonomy, includes three out of four of Kolvereid’s (1996) original autonomy items. The second one, avoiding job responsibility, includes two items from the avoid 18
responsibility and one from the workload subscales. Factors three and four are the same as in the original scale: job security and managing the whole process. Finally, factor five, economic reward, includes two of the three original items from the economic subscale. Furthermore, the dimensions represented by these factors exhibit satisfactory levels of internal consistency, as shown by Cronbach’s alphas above or close to the .70 recommended threshold. Only economic reward shows a low, although acceptable, alpha of .629 (Hair et al., 2014). Relationship Between Career Motivations, Intention, and Entrepreneurial Behaviour As a confirmation of the usefulness of the depurated career motivation dimensions, the mean scores (Hair et al., 2014) were computed for each of the resulting scales and the relationships between them and entrepreneurial intention and behaviour were tested (Table 5). As suggested by our first hypothesis, promotion-related motivations exhibit positive correlations with intention (autonomy being by far the strongest), while prevention-related ones show a negative relationship (job security being the strongest). [Insert Table 5] Furthermore, to test our hypotheses, Partial Least Squares (PLS) analysis with SmartPLS 3.2.4 software (Ringle, Wende, & Becker, 2015) was used to assess the relationship between motivations, entrepreneurial intention, and entrepreneurial behaviour. As before, an iterative process was followed. The least significant path was removed at each iteration and the process repeated until all remaining path coefficients were significant at least at the p < 0.10 level. Initially, a saturated model was proposed in which all five motivations explain intention and behaviour, and intention also explains behaviour. Additionally, all moderation effects from 19
motivations on the intention-behaviour link were also included in the form of interactions. Background variables were also included (age, gender, role model, business school and engineering school students) as affecting entrepreneurial intention and behaviour. The iterative process was implemented using a bootstrapping method with 500 samples. The resulting model is presented in Figure 2. [Insert Figure 2] The measurement model is satisfactory (Hair, Hult, Ringle, & Sarstedt, 2017). All loadings are above the usual 0.7 threshold except the first autonomy item (0.655, which may be considered acceptable). All constructs present satisfactory levels of composite reliability (CR indexes above 0.811, and Cronbach’s alphas above 0.7 except autonomy with 0.697) and average variance extracted (the lowest is 0.592, well above the usual 0.5 threshold). The model explains over 36% of the variance in intention (adjusted R2 = 0.368) and almost 30% of the variance in behaviour (adjusted R2=0.299). Regarding the structural model, only three of the five motivations remain as significant predictors of either the entrepreneurial intention or behaviour, but they all are in the expected direction. Entrepreneurial intention is very strongly related to the motivations of autonomy (positively) and job security (negatively), as hypotheses H1a and H2a predicted. In turn, behaviour is explained by managing the whole process (positively) and job security (negatively), in line with hypotheses H1b and H2b. Additionally, job security negatively moderates the relationship between entrepreneurial intention and behaviour, in line with hypothesis H4. No support is found for hypothesis H3. Therefore, job security seems to be the most important (preventive-focused) motivation in the entrepreneurial process. It not only lowers the entrepreneurial intention of the respondents, but also diminishes the chances that 20
they will participate in any start-up, both directly and negatively moderating the effect of intention. On the other hand, autonomy (through its direct effect on intention) and managing the whole process (through its direct effect on behaviour) are the most important promotionfocused motivations. Discussion In their study involving nascent entrepreneurs already in the process of setting up their activity, Carter et al. (2003, p.21) indicated that they believed that “when questions are asked before the fact, the reasons offered by potential entrepreneurs for getting into business will not be significantly different from the reasons offered by a similar comparison group of individuals in other types of careers.” On the contrary, our study shows that, when taking a longitudinal approach, differences emerge. We now discuss our findings, which show that entrepreneurial behaviour depends not only on intention, but also on the different balance of career motivations driving individuals. Summary In this study, we aimed to investigate the relationships between various career motivations, entrepreneurial intention and subsequent entrepreneurial behaviour. Using a large sample of French individuals initially surveyed during their studies and again five years later, our extended data collection enabled us to show the different roles played by various career motivations throughout the entrepreneurial process, which, to our knowledge, has not been done before. By relating these motivations to promotionand prevention-related stances, we were able to show the impact of such cognitive postures for young adults entering their professional life. We therefore believe that the present study provides very interesting insights for both 21
scholars and practitioners. For scholars, it presents a thorough analysis of the mechanisms through which various promotionand prevention-related career motivations interact to influence entrepreneurial intention and behaviour differently. Specifically, we show that the prevention-related motivation of job security plays a predominant inhibiting role throughout the process. Meanwhile, autonomy and managing the whole process, both promotion-related aspects, exert their positive influence at different stages of the entrepreneurial journey, respectively entrepreneurial intention formation and behaviour. Furthermore, from a methodological standpoint, the study relies on longitudinal data collection and rigorous data analysis. This enables the identification of these effects based on a parsimonious yet comprehensive multi-dimensional career motivation scale relevant not only in analyzing intention formation, but also actual entrepreneurial action. Finally, the study offers implications for practitioners and policy makers looking to support aspiring entrepreneurs throughout their entrepreneurial journeys. Contributions to Scholarship From a theoretical standpoint, our ability to demonstrate direct links between some career motivations related to different regulatory foci (Brockner et al., 2004; Fischer et al., 2018; Higgins, 1997), entrepreneurial intention and entrepreneurial behaviour, but also moderation effects, is of particular importance. In fact, based on Ajzen’s (1991) propositions, the vast majority of entrepreneurship studies consider career motivations to exert their influence on actual entrepreneurial behaviour only indirectly via the formation of entrepreneurial intention. We show that the effect may also be directly impacting entrepreneurial action and the likelihood of transforming entrepreneurial intention into real endeavours. In addition, existing studies often look at the overall promotion and prevention foci of entrepreneurs without investigating the related motivational characteristics (Fischer et al., 2018). By proposing to look at career 22
motivations as either promotionor prevention-related, we contribute to bringing together these two approaches. Overall, and after controlling for the respondents’ profiles, our model explains over 36% (36.8%) of the entrepreneurial intention level of individuals, above that identified by other scholars (Schlaegel & Koenig, 2014), and almost 30% of the variance in entrepreneurial involvement, which compares fairly well with the 28% to 33% found by van Gelderen et al. (2015). About the career motivation scale, the results are notably robust and enable us to propose a new, more parsimonious, factor structure derived from Kolvereid’s (1996) original scale (Table 4). Since Kolvereid’s (1996) study, the world economy has witnessed strong evolutions, such as the revolution of information and communication technology, to mention only one. In fact, our sample includes individuals born toward the end of the so-called Generation Y,4 and raised with the advent of the Internet, while Kolvereid’s sample was comprised of people born in the later period of Generation X. It is likely that perceptions toward entrepreneurial or organizational careers evolved concomitantly with the evolutions taking place in our economies. We differentiated between prevention-related motivations (avoiding job responsibility and seeking job security) and promotion-related motivations (autonomy, economic reward, and managing the whole process). Thanks to our analysis, we show that job security appears to be of utmost importance when choosing between an entrepreneurial and an employee career, as it is the only motivation exhibiting persistence throughout the process. It is directly and negatively related with the formation of both entrepreneurial intention and actual entrepreneurial behaviour, and it moderates the strength of the link between entrepreneurial intention and action. In other words, it acts as a strong inhibitor of entrepreneurial undertakings throughout the process. This is particularly important for scholars who tend to focus on positive influences for entrepreneurship, but attention should also be paid to those aspects limiting entrepreneurial 23
activity. Autonomy, on the other hand, is important in fostering entrepreneurial intention Nonetheless, when it comes to actual transformation, its impact vanishes. Hence, it is important in the motivational phase, but not for the implementation of actual entrepreneurial undertakings. Rather, when it comes to starting a venture, wanting to manage the whole process becomes important. Managing the whole process has a direct influence on actual entrepreneurial involvement. This motivation is positively correlated with autonomy, but more concrete and hands-on, and hence its specific importance for specific achievements. Respondents motivated by this attitude may not be initially thinking about starting up, but they probably realize that it will be difficult for them to satisfy this motivation as an employee, and it therefore becomes an important driver for ultimately participating in a start-up project. Overall, we believe the focus on these factors make it possible to capture a higher comprehension of the entrepreneurial process more parsimoniously than Kolvereid’s (1996) initial proposition. Applied Implications Applied implications derived from the role of different motivations for entrepreneurship relate to promotion policy and entrepreneurship education. As discussed above, regarding the specific mechanisms through which career motivations operate, the relationships with entrepreneurial intention for the five career motivations are as expected (see the correlations in Table 5). However, when considered altogether, autonomy and job security stand out as the main determinants of entrepreneurial intention. Turning intention into action is a different matter, however. Successful careers in large companies are a very frequent option for these young adults. They often find that they can fulfill their autonomy and economic achievement in large companies, while also achieving a higher sense of security than in an entrepreneurial project. Therefore, the motivation to participate in the whole process is more relevant in making 24
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Table 1: Career motivations studies Study Type of sample (# participants) Operationalizations (# of items) Dependent Variable Boissin et al. (2009) Students: France (655) Being independent (4); achieving self-realization in one's job (4); having a good extra-professional quality of life (3); avoiding responsibilities (2 items); having high earnings (3); having a stable professional situation (2) Attractiveness Carter et al. (2003) NEs: US PSED (558) Innovation (2), independence (2), recognition/status (2), roles/follow others (3), financial success (4) and self-realization/self-directed goals (5) Nascent Entrepreneur Cassar (2007) NEs: US PSED (466) 18 items from PSED representing career reasons (same as Carter et al. 2003) Growth Davidsson (1995) Individuals: Sweden (1,066) General attitudes: change-orientation (4); competitiveness (5); valuation of money (4); achievement motivation (4); autonomy (4) / Domain attitudes: expected payoff (9); societal contribution (4); perceived know-how (2) Conviction De Clercq et al. (2013) Students: Canada (946) Attractiveness (3); learning orientation (6); passion for work (5) – Post-hoc analysis including financial reward (2 items) and autonomy (4) Entrepreneurial intention dePillis and Reardon (2007) Students (208): US and Ireland Personal control (10); achievement motivation (10); ambiguity tolerance (16) Attitudes: Valence of entrepreneurial perceptions (2); ‘ACE’ appropriateness (4); consistency (6 selfand 5 national-) and effectiveness of starting a business (2) Entrepreneurial intention Douglas and Shepherd (2002) Alumni (300) Australia Attitude toward: income; independence; risk and work effort. Based on evaluation of 17 career profiles Entrepreneurial intention Engle et al. (2010) Students: 1,748 across 12 countries Attitude: need for achievement (18); wealth (1); autonomy (7) Entrepreneurial intention Fayolle and Gailly (2015) Students: France (158) 32 items inspired from Kolvereid (1996): job security (2); workload (5); implication in a social milieu (5); professional and financial perspectives (5); need for challenges (4); autonomy (5); need for creative projects (6) Entrepreneurial intention Fitzsimmons and Douglas (2011) Students (414): Australia, China, India, Thailand Perceived desirability based on evaluation of career profiles (based on Douglas and Shepherd, 2002) Attitude toward majority ownership of the firm in which they work Entrepreneurial intention Friedman et al. (2012) Students (305): US, Kyrgyzstan, Georgia Motives: financial gain; recognition; freedom; family tradition Entrepreneurial intention Giacomin et al. (2011) Students (2093): US, China, India, Spain, Belgium 16 motivations representing 5 factors: pursuit of profit and social status (6); desire for independence (3); creation (2); personal development (2); professional dissatisfaction (3) Entrepreneurial intention Kautonen et al. (2013) Finnish working age individuals (117) 15 items from Kolvereid (1996) grouped in five dimensions used to compute attitude: authority and autonomy (4); self-realization (3); economic opportunity (2); avoidance of responsibility (3); security (2) Entrepreneurial involvement 40
Figure 2. Moderated attitude-intention-behaviour model Note. Standardized coefficients (t-values in parentheses). Significance level p < .1 47