The promise of success: postwar white southem fictional approach to urban America
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Revista de Estudios Norteamericanos, n! 4 (1996), pp. 193 -201 THE PROMISE OF SUCCESS: POSTWAR WHITE SOUTHERN FICTIONAL APPROACH TO URBAN AMERICA CARME MANUEL Universitat de Valencia An era of prosperity has begun; and there are few intelligent men at Lhe South to-day who will not at once confess that it is destined to be a far brighter era than they have ever seen. Free labor is unlocking the wealth of farros and mines and falling waters in a way that slave-labor never could have done. New machinery, new methods are bringing in a new day. In the midst of the stir and movement of this industrial revolution these young men are growing up. Hope and expectation are in the air: the stem discipline of poverty goads them on, and the promise of great success allures them. Editorial. «Topics ofthe Time». Century. October, 188 2. After the Civil War and the end of the Reconstruction period, the prevailing idea throughout North and South was that of national reconcilation. Both sections felt that the time to stop waving «bloody shirts» had finally arrived to be replaced by a rapid brotherly reunion. And then the New South sprang up in the South. The term was bom with an ambiguous meaning, but, according to Paul M. Gaston, it be ca me the symbol which expressed the change of civilization ofthe Old South into anew one (4). Its main supporter and spokesman was Henry W. Grady -e ditor of the Constitution, the Atlanta newspaper-, and its birth certificate was the speech he pronounced before the New England Society ofNew York in 1886, which he titled «The New South». The Southemer announced that the Old South of slavery and secessionism had passed away and had been replaced by a new South of union and liberty. Grady and the rest of the prophets of
194 Carme Manuel this New South «aspired to fulfill the American success story in ali its ramifications», because the program had that aim and counted, among other elements, on «a fervent gospel of union and brotherhood, to facilitate full acceptance into the union, and tailored its notions of both individual and collective success to the dominantAmerican pattem» (Gaston 84). Besides national reconciliation, anotherofthe main slogans ofthis project elaborated by the defenders ofthis New South was that ofthe richness and power ofthe modero world which had their origin in the construction of the new railway networks, new factories, and not in the cotton fields. To enrich the South it was necessary to devote themselves fully to lay the foundations of an industrialized urban society and to renew old agricultura! methods. Hence, Southemers had to turn their eyes to advenising programs which attracted Northem economic capital and, in Grady's words, «the better class of immigrants», that is to say, Northem farmers and laborers from anglosaxon stock. When Henry W. Grady pronounced his famous speech, his Northem audience listened to words and expectations that could only be mus ic to their ears. The South, not now representing a política! threat, became a mythical land to be described, gloated over, and even longed for. For sorne Northem writers its prewar civilization carne to embody ali the virtues and ideals that were missing in their Northem society, which was rapidly suffering a process of industrialization, and thus getting farther and farther from its original Arcadian setting. On the other hand, in the age of literary magazines and local color, Northem editors did not really have to go to great lengths to coax Southem writers into sweetening their stories with decayed mansions, faithful black retainers, empoverished but highly respectful ex-confederates and planters, al! served with a drop or two of nostalgia for bygone days. Yet, the situation lived by postwar Southem white writers is much more complex than that which the common formula of the school of local color seems to imply. Caught in the subtle but slippery, and profoundly risky, web of the political situation at the time, sorne of these authors spent their lives trying to reconcile opposite feelings: a convulsive attraction to what the North represented with a pa ssionate love and, above all, understanding of what their region really was. The North stood for literary fame and national reputation. The South, on the other hand, meant literary isolation, and insularity. The lives and literary careers of two apparently antithetical writers, George Wa shington Cable and Thomas Nelson Page, best exemplify this attitude. And their inner struggle is best dramatized in two novels: in Cable's John March, Southerner (1894) and in Page's Gordon Keith (1903). These two works show the way Cable and Page, spurred on by the New South' s economic regeneration program, were conscious that in their fiction they had to build up the idea that the plantation, as the embodiment of Southem antebellum ideals, wa s no longer operative. In their desperate attempt to catch up with the rest of the nation, they were commi tt ed to creating an alternative: a new fictional urban Southern world
The Promi se of Success: Postwar White Southern Fictional Approach to Urban America 195 where only those committed to industrial and economic pro sperity hada place. But, at the same tim e, thcy used this new locale to project their plight as authors isolated from the main streams of American literary trends. Hence, the he roe s of this new fiction are launched into initiation rites which take place at the Northem city and retum home redeemed, purified, and converted to a new creed which labels them not as regional Southemers, but as full Americans capable of transcending their own social and literary provincial limits. The task, then, that Cable and Page take on in these novels is outstanding. They start writing from the literary myth of the Southem gentleman and re-elaborate it in such a way that they transform it and creare a new myth: that of the enterprising New Southern gentleman, or better still, the Americanized postwar Southem citizen. But to achieve their goal they feel forced to strike a balance between reverence for their past and id ealization of the present and future. It might be argued that their efforts are perhaps less harsh than one would think because as F. N. Boney claims, «t he really impressive thing about the historical Southem aristocracy is the way it has always appeared to be unique while actually swimming in the mainstream of acquisitive, capitalistic American life»1• But the striking achievement here is that in their depicting of this new situation, they inevitably faJI again into the mythmaking trap and develop a m yt h which takes hold of the historie reality in the same way that the antebellum aristocratic Southem gentleman did in prewar times. Cable 's J ohn March, Southerner, and Page 's Gordon Keith deal with the psychic and intellectual maturing oftheir protagonists and their adaptation to a new urban world. Cable is concerned with the problem of creating a new South, tolerant, intelligent, strongly unified in state governments, and with good educational facilities. In order to makc his point clear, the writer offers in this novel an important change from his usual fictional setting. It appears as if the urban society of New Orleans and its picturesque creoles were not the most appropriate instruments to achieve his goals, and thus he rejects the two principal elements which had provided hi s enthronment inside the Southem local color fiction. He selects an area situated in the Southest of Tennessee and Northem part of Georgia because he means the territory to be repre se ntative and typical of the entire South, where the mineral resources give him the opportunily to broach, directly, the Southem questions of industrialization, economic recovery, and expansion of the postwar New South2• And this is where he sets John March who will l. F. N. Boney points out that slavery was the only difference between the section, since « in reality the similar it ies between the capitalistic, expansionistic, optimistic, racist land of Dixie and the rest of American were much more striking than the variations. Ali over the emerging United Stat es economic opportunity and social mobility allowed th e excepcional white man to rise as high as hi s abilities (anda little luck) would carry him» (229). 2. «The new book was to be Cable's attempt to show the South as it was. not through the usual haze of local color» (Rubín 30).
196 Carme Manuel change from a state of innocence into a state of knowledge, from his childhood into hi s adulthood. His first years are imbued with the taint ofthe Old South and they are regarded as a burd en which he has to discharge to achieve full maturity and independence. But, even if he is marked by a dark heritage, this new Southemer -as the title of the novel makes absolutely clear- , opens up to the nation, and <loes not remain cooped up within his regional borders. In Gordon Keith Page tries to separate the Southem hero from his world and to show that his success in other geographical and social spaces is only possible if th e protagonist transcends the code of valu es inherited from the antebellum civilization. The degree to which Page concentrates on the mann er in which co ntemporary Southemers bring their old code of conduct into contact with new social problems makes the novel a study of the new Southemer and, hence, of hi s change to new more s. Contrary to the commonly held opinion that the novel, set far from Page's traditional locale of the plantation, implies significant literary deterioration in his production\ it incorporates the writer's most sincere and critica] vision of his postwar society. Page also abandons his traditional setting-the rural plantation-and concentrates on describing the change of a small mining town into a city, from Gumboldt into New Leeds, which sprang «from a chrysalis to a full-fledged butterfly with wings unfolding in the sun of prosperity» (Page 348)4• The Virginian needed to place his novel in a locale teeming with Iife and where real tangible problems could be dealt with as the plantation had become «an idyllic sanctuary, a kind of sunny Shangri-la, into which the cares of the world ra rely intruded» (Taylor 150). Likewise, Gordon Keith disregards the code of the gentleman -central in other works by Pagebecause, as his father confesses, it ha s deprived old Southemers oftaking pan in the modero world: «l know no more of science, sir, than an Indian ... the only sciences l ever thought l knew were politics and war, and 1 have failed in both» (21). But not only that, as Fred Hobson explains, it is «a story not so much in th e Southem as in the American grain -a retelling of the tale, told by writers as early as Hawthome, of the innocent and honorable yo ung man from lh e country coming to the city to make hi s fortune»; even more basically, «it is the story of the pilgrim, the knigh t of virtue, encountering Vanity Fair and surviving -but only after a struggle» (151 ). Gordon Keith demonstrates that he is not only capable of adapting to thc new needs and surviving in the ruthless urban industrial society but, most importantly, ofbeing one of 3. For Ritc hi e D. Watson, Gonlon Keith «bec om es poor er fiction as its h er o moves farth er from his original plantation environment» ( 178 ); for Lucinda H. Mackethan, Gordon Keith se ts to show in the n ove l that «the th in gs money stands for are worthless when com pared to the values of his region» (325). 4. Furth cr quotations from Page 's Gordon Keith will refer to the edition which appears in thc work ci1ed list and will be identified by page numbers includ ed in pa rentheses in the text.
The Promise of Success: Posrwar White Sourhern Fi ctional Approach to Urban America 197 its main protagonists and supporters. He becomes the personification of what the New South had to be : honorable, daring and enterprising. He accomodates perfectly to the new arder and just remembers the old way with sorne slight nostalgia. In the pro cess of John March's and Gordon Keith's transfonnation into new Southemers they are confronted with a number of perils which they have to dodge as part of their moral contest to prove that material success in an urban South does not endanger them spiritually. John March, encouraged by local leaders and Yankee capitalists, starts to exploit hi s lands, following the dictates of the new creed. But this tums out to be notan easy task, because he dithers between the teachings of his father, which are based on honesty and good manners reminiscent of the Old South, and the present situation, which not only involves the natural proble ms but overt corruption. If, on the one hand, March feels attracted by the project of co llaborating with this New South; on the other, he cannot help condemning it morally. Nonetheless, it is only when the young South eme r contacts the Northem capitalist that he sees a new perspec ti ve: «It's not becau se h e's a Yankee. It's simply because h e's in with the times. He knows what's got to come and what's got to go, and how to help them do it so's to make them co unt! He belongs-pshaw-he belongs to a live world. Now, here in this sleepy old Dixie» (Cable 199)5. But, at the same time, this process leads him to become conscious of the fact that the changes announced by the goveming class are far from being a threat to the sacred foundations upon which the region is base d, because, even though the South is being shaken by the ímpetus of this new order, «S till the old plantation slumbered on below the leve! of the world 's great risen floods of emancipations and enfranchisements whereon party platfon ns , measures, triumphs, and defeats only floated and eddied, mere drift-logs of a current from which they might be cast up, but could not tum back» (235). John March faces a painful process of discovery throughout the novel. But the clash with the actual motivations that underly this creed of progress <loe s not launch him into a c ru sade for political puri ty. He rather co me s to gr ips with reality and finally consents to associate with the local leaders. Thus, far from becoming a quixotic character fighting against the gigantic but cor rupted machine of power, March appears as a mature Southemer trying to make the best of a bad situation. In this context his joumeys to the North, to look for economic support and publicize an immigration scheme, are seen as th e logical step in his process of education, or better, re-education. Similarly, it is true that Gordon Kei th de spises the ma teria lis tic ethic of the Gilded 5. Further quotations from Cable 's Jolm March, Southerner will refer to th e edition which appears in the work cited list and wi ll be identifi ed by page numbers included in parentheses in the te xt. 6. Harriet R. Holman wriles that «Page's answer to th e New South ... was af t er ali no answer, for his young man ... reverted to the s 11mmum bonum, the old way of life as it had been Ji ved before t he war» ( 167). And Theodore L. Gross considers that «Gordon Keith ... is conv in ced that society has bec om e corrupt because of industr ia li za tion» ( 123 ).
198 Carme Manu el Age and this has led critics toread the novel as an indictment against the New South6. But, in fact, the crude materialism in the novel is simply associated with the North, fir st with the dishonest projects carried out during the Reconstruction and, \ater, with the deceitful, though fashionable, world of New York. Gordon Keith condemns only tho se new capitalists who manipulate wealth without producing it, and who differ significantly from the attitude of the protagonist, who tri es to boost industry at home. In fact, hi s joumey North is not regarded as a simple initiation trip of the he ro , but as the necessary nightmare of the young Southem man who must adapt to other ways of life different frorn those in which he has been immersed. « He was alone in the wildemess» (149), says Page of his protagonist. Hence, when Keith retums home he is new man who ha s left his adolescence behind and is imbued with the aura of knowledge and experience. In fact, his struggle in that world has left permanent marks on him: « The mouth had lo st something of the smi le that once lurked about its corners ... Experience oflife had sobe red him» (158, 11). Thus, what he experiments is symbolic ofthe confrontation between the rural South and the industrialized North. John March and Gordon Keith come to terms with the new social situation, and to do this, they have to shake off their past heritage, a pack of ideals derived from an extinct civilization, which has become obsolete in the modern world. But theiracceptance of the new ideology is not automatic. They go through a kind of conversion, full of difficulties, si nce th ey cannot reject their past cultural and social legacy all of a s udden . In the same way they mature and gain experience, their towns, once flourishing rural societies but during the postwar suffering from an economic underdevelopment, d ecide to embrace the progressive creed of the New South and endeavour to prosper by encouraging foreign investment. Thus, when they come faceto face with the deprived postwar reality, they show that Southemers, though defeated and humiliated, have the moral stamina to overcome the social, cultural, and economic obstacles that separate them from the latest social advances and, naturall y, from success; as well as, with their dynamic and energetic sp irit, to lead their region to a new era of urban and industrial splendor. But it is not only John March and Gordon Keith who are pro-New South men in the novels. Most of the characters are convinced that this postwar South, similarlike as the Phoenix Bird, will rise from its own ashes with renewed youth and energy to co mpete with any modem society: «There's enough mineral wealth in Widewood alone to make Suez a Pittsburg, and water-power enough to make her a Minneapolis, and we 're going to make her both, sir!» (139), says a local leader in John March. Bu t this will only be possible if it can count on Northern economic help and Southem moral an d political support. Hence, one ofthe main questions discussed in the novels is the atte mp t to attract Northem capital into the region. «Ali we want in Dix.i e is capital» ( 140), states a character Cable's in the novel. «The mineral resources were simply enormous, and were lying in sight for any one to pick up who knew how to deal with the people to whom they belonged» (78), exclaims a Northem capitalist in Page's novel, convinced
The Promise of Success: Postwar White Southern Fictional Approach to Urban America 199 that economic and social difficulties are no hindrance to those Southemers who, willing to let aside sectional political questions, show an open spirit which makes it possible to recover past historie glory and, most important, to jo in the economic progressive current ofpo stwar America. Nonetheless, both protagonists have to face problems at home. John March is aware of domestic corruption and plans for self-enrichment. But, this new Southemer, far from burying his head in the sand, decides to <leal with trouble alone. And it is his resoluteness and frankness which are recognised and praised forthe benefit ofh.is societ y, as he is regarded as a key person in the development of this new state of things. His town becomes famous and the nation 's eyes tum on Dixie, even though, «hardly in faith », as Cable claims ironically, «yet with a certain highly commercial hope and charity», since «the lighting of every new coke furnace, the setting fire to any local rubbish-heap of dead traditions, seemed just then to Northem longings the blush of a new economic and political dawn over the whole South» (458). But this radical transformation from a rural society into a industrial society where prosperity is booming, and «the way the're slappin' money, b' Jinks, into improvements and enterprises - quarries, roads, bridges, schools, mills- 'twould make a Western town's head swim!» (459), has a pernicious effect on the heroes of these novels. John March and Gordon Keith are made aware of the fact that the prosperity desired for their region by sorne of their most socially outstanding countryfellows actually hides a limitless yeaming for self-profit. And that is the price they have to pay to survive in these new times. As March confesses, «l know that with even nothing left but the experiences, l'm a whole world richer, in things that make a real manhood and life» ( 481 ). On the other hand, the attraction that Nort hem urban society exerts on John March and Gordon Keith cannot overcome the intense personal qualms that both wri ters ha ve about their region. When John March is asked, «what is it in the South we Southeners !ove so?» (326), he reveals that «Üur South isn't a matter of boundaries, or skies, or Jandscapes ... It's a certain ungeographical South-within-the Southas portable and intangible as-as-'. 'As our the souls in our bodies'» (326-327). This is a new John March breaking the shell of his southerness. But he is only capable of reflecting on bis region, once he has confront ed the harsh reality of life, that is the North. And it is therc where his regional background makes him stand out, and in the same way Thomas Nelson Page's Gordon Keith is noticed because «He's a Southemer, that's plain; anda gentleman, that's jusi as certain» (348). John March's career and the knowledge he acquires throughout the social and economic change of bi s region bring to mind Cable's own plight in the South. Thus, when March feels frustrated because his attempts to bring about his own regeneration scherne for his property fails, and he is invited to move North and start business there, he opens up his heart in a way reminiscent of the way Cable 's feeling had been: «l just can't go! 1 musn't! ... You know, this Suez soil isn't someth in g I ca n shake offrny shoes as you might... I'm part of it! ... My place is here!» (482-483). Likewise, Gordon Keith
200 Carme Manuel is tempted by the dazzling Northem world, but he decides to return home and work for the progress of his region. In fact, Keith comes back to New Leeds, the new urban and industrial Southem city, not to Elphistone, his old family plantation, setting himself apart from the past. This becomes a symbol of the protagonist embracing the new Southem civilization and endowing the pastoral environment with dreamy tones, as his conversion to the new Southem creed represents his sole justification for delving into new age capitalism. Both novels, then,.become the stories/histories of alife, the growth of a soul in a new world gradually rising, in a very disorderly fashion, out of the wreck of the old. John March and Gordon Keith, similarly to their authors, become involved directly with the problems of their region and experiment contradictory feelings of attraction and rejection. At the same time, they discover how deeply their roots sink into their land and their belonging to the South makes them different, even morally superior. Cable's and Page's attitude in their two novels about the New South -John March , Southerner and Gordon Keithshare, then, important common points: both try to make their hero the prototype of a Southemer who was able to adapt himself to the times of the postwar urban New South; both feel an urge to interpret this period to outside observers and justify their way of life; both feel an urge to interpret it to Southerners and to themselves and, thus, construe their novels as introspective studies on inner regional problems; both underscore their new yeaming of belonging to the nation betraying their sen se of loss as defeated Americans in a country of plenty; and, finally, in their construction of an imaginary literary new South, they find the only cathartical relief for their psychological frustration as Southemers and as writers. Hence, John March, Southerner and Gordon Keith are more thanjust lists of Southem social problems and shortcomings. They are Cable's and Page's bold confession in front of their region and the world of what they felt the «new Southerner» had to be and the type of society they wanted their South to become. WORKSCITED BONEY, F. N. «The Southem Aristocrat.» The Midwest Quarterly XV (Spring 1974): 2 15 -230. CABLE, GEORGE W. John March, Southerner. New York: Charles Scribner' s Sons, 1894. GASTON, PAUL M. The New South Creed: A Study in Southern Mythmaking. New York: Alfred A. Knopf, 1970. GROSS, THEODORE. Thomas Ne/son Page. New York: Twayne Publishers, Inc., 1967. HOBSON, FRED. Tell About the South: The Southern Rage to Explain. Baton Rou ge & London: Louisiana State U P, 1983. HOLMAN, HARRIET R. The Litera1y Career of Thomas Nelson Page, 1884-1910. Miami, Florida: Field Re search Projects, 1978 (diss. 19 48).
The Pr o mi se of Success: Postwar White Southern Fi ctional Approach to Urban America 201 MACKETHAN, LUCINDA H. «Thomas Nelson Page : The Plantation as Arcady.» The Virginia Quarterly Review LIV (Spring 1978): 314-332 . PAGE, THOMAS N. Gordon Keith. New Yo rk: Charles Scribner 's Sons, 1906. Vol. I and II. RUBIN, LOUIS D. Jr . The Faraway Country: Writers of the Modern South. Seattle: U ofWashington P, 1963. TA YLOR, WILLIAM R. Cavalier and Yankee: The Old South and American Nationa/ Character. Cambridge, Mass.: Harvard U P, 1979. WATSON, RITCHIE D. Jr . The Cavalier in Virginia Fiction. Baton Rou ge & London: Louis iana State U P, 1985.